Performance Marketing Specialist (Google Ads & Meta Ads Expert)

Full Timemid

INPosted 5 days ago

Role Overview

Xtec Global is hiring a mid-level Performance Marketing Specialist (Google Ads & Meta Ads Expert). This is a full-time role in IN. Part of Xtec Global's Performance Marketing hiring, posted 5 days ago. Full responsibilities, required qualifications, and the apply link are listed in the description below.

Salary Context

Salary is not disclosed in this posting. Market median for Mid-level Performance Marketing roles is $95k-$130k (based on 14 comparable listings). Many employers share specifics during the interview process or after an initial screen.

Resume Keywords to Include

Make sure these keywords appear in your resume to improve ATS scoring

SaaSSEOGoogle AdsGoogle AnalyticsGA4Meta AdsCROROAS

Job Description

Location: Phase-8B, Mohali (On-site)

Experience Required: 2-4 years

Employment Type: Full-Time, Permanent

Shift: 6:00 AM – 3:00 PM

Interview Mode: Face-to-Face (F2F)

Immediate Joiners Preferred

Job Overview

We are looking for a results-driven Performance Marketing Specialist with strong expertise in Google Ads and Meta Ads (Facebook & Instagram). The ideal candidate should have hands-on experience in planning, executing, optimizing, and scaling paid campaigns to generate high-quality leads and maximize ROI.

Key Responsibilities

Plan, create, and manage campaigns across:
Google Ads (Search, Display, YouTube, Performance Max)
Meta Ads (Facebook & Instagram)
Perform keyword research, audience targeting, and competitor analysis
Optimize campaigns regularly for:
CTR, CPC, CPA, ROAS
Conversion rate improvement
Set up and manage:
Conversion tracking (Google Tag Manager, GA4, Meta Pixel)
Remarketing and retargeting campaigns
Analyze campaign performance and prepare weekly/monthly reports
Conduct A/B testing for ad creatives, copies, and landing pages
Work closely with design and content teams for ad creatives
Manage budgets efficiently and scale profitable campaigns
Stay updated with latest trends, algorithm changes, and ad policies

Required Skills:-

Proven experience in:
Google Ads (minimum 2–4 years)
Meta Ads Manager
Strong understanding of:
Bidding strategies (Manual CPC, Max Conversions, tCPA, tROAS)
Audience segmentation & funnel strategy
Hands-on experience with:
Google Analytics (GA4)
Google Tag Manager
Conversion tracking & pixel setup
Ability to analyze data and make data-driven decisions
Good understanding of landing page optimization
Strong communication and reporting skills

Preferred Qualifications

Bachelor’s degree in Marketing, Business Administration, Digital Marketing, Mass Communication, or a related field
Experience with SaaS / Lead Generation / Service-based businesses
Google Ads Certification
Experience in tools like:
SEMrush / Ahrefs
AI Tools for Marketing
Basic knowledge of SEO & CRO

Key Performance Indicators (KPIs)

Cost per Lead (CPL)
Return on Ad Spend (ROAS)
Conversion Rate
Click-Through Rate (CTR)

Lead Quality & Volume

How to Apply

Interested candidates can share their updated resume along with their portfolio or case studies at sidakpreet@xtecglobal.com.

Email Subject Line:

Application for Performance Marketing Specialist – [Your Name]

Contact-+91-XXXXXXXXXX

Job Type: Full-time

Pay: ₹25,000.00 - ₹35,000.00 per month

Work Location: In person

About Xtec Global

Xtec Global

xtecglobal.com

Performance MarketingOn-site

1 other open role at Xtec Global on TryApplyNow.

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Frequently Asked Questions

How do I apply for the Performance Marketing Specialist (Google Ads & Meta Ads Expert) position at Xtec Global?

Use the Apply button above to submit your application directly to Xtec Global. Most applications take less than 5 minutes if your resume and contact details are ready, and you'll be routed to the employer's official application system to finish.

Where is the Performance Marketing Specialist (Google Ads & Meta Ads Expert) position at Xtec Global located?

This position is based in IN. Xtec Global has not indicated remote or hybrid options for this role, so candidates should plan for on-site work.

What does a Performance Marketing Specialist (Google Ads & Meta Ads Expert) at Xtec Global earn?

Xtec Global has not disclosed a salary range in this posting. Many employers share specifics later in the interview process; you can also ask during a recruiter screen if compensation transparency is important to you.

When was the Performance Marketing Specialist (Google Ads & Meta Ads Expert) role at Xtec Global posted?

This role was posted on June 25, 2026 (5 days ago). It's still listed as actively hiring; we re-confirm openings against the source system multiple times per day and remove closed roles.