Social Media Copywriter - House of Nutrition Brands -Kurla, Mumbai

Job Description – Copywriter

Company: House of Nutrition Brands

Location: Kurla, Mumbai

Work Mode: Full-time | Work from Office

Working Hours: 9:30 AM – 6:30 PM

Working Days: 6 Days a Week (3rd & 4th Saturdays Off)

CTC: ₹4 – ₹6 LPA

About Company

Notice Period - Immediate Joiner preferred

Company is a House of Nutrition Brands established in 2011, representing multiple leading brands. With a wide portfolio ranging from Whey Protein and Plant Protein to Multivitamins and Omega-3 supplements, the company has built a strong presence across the nutrition and wellness industry.

At this setup, ideas move fast from concept to execution. We believe in creating impactful content that goes live, performs, and continuously evolves.

Role Overview

We are looking for a creative and performance-driven Copywriter who understands digital content and audience engagement. The ideal candidate should be able to create compelling copy that captures attention across social media, digital campaigns, product communication, and brand storytelling.

This role requires someone who can think creatively, write effectively, and collaborate closely with creative and marketing teams to deliver high-impact content.

Key Responsibilities

• Write engaging hooks, captions, scripts, and ad copy for social media platforms.
• Develop content ideas for campaigns, product launches, and brand communication.
• Create website content, product descriptions, emailers, and marketing collateral.
• Adapt tone, style, and messaging across multiple brands and campaigns.
• Research fitness, nutrition, and wellness topics to create simplified and engaging content.
• Collaborate with designers, video editors, and marketing teams to bring concepts to life.
• Optimize and refine content based on feedback, audience response, and campaign performance.

Desired Candidate Profile

• Graduate or Diploma in Mass Communication, Journalism, Marketing, Advertising, English Literature, or a relevant field.
• 1–3 years of experience in copywriting/content writing, preferably within a social media or digital marketing agency.
• Strong command over written English with excellent storytelling ability.
• Understanding of Instagram, YouTube, and digital content trends.
• Ability to write both short-form and long-form content.
• Interest or exposure to fitness, nutrition, supplements, or health-related industries will be an advantage.
• Strong ownership mindset with the ability to work in a fast-paced environment.
• Open to feedback and quick iterations.

Preferred Background

Candidates who have worked with or are currently associated with leading digital/social media agencies such as:

Kinnect, Schbang, FoxyMoron, Webchutney, Dentsu, WATConsult, iProspect India, Brandmovers India, One Hand Clap, FCB, Gozoop, Famous Innovations, Dentsu Creative, Togglehead, and Ogilvy.

Our Culture

As a company, we are highly execution-focused and believe in continuous improvement. We value ownership, speed, collaboration, and unconventional problem-solving.

Our Core Values

• Ship Must Always Sail – Build systems that sustain growth.
• Making New Mistakes – Growth comes from experimentation.
• Ginger Growth – Learn and evolve from everywhere.
• Be the Ambani of Your Domain – Take complete ownership of your work.

If you are passionate about storytelling, digital content, and building impactful brand communication, we would love to hear from you.

Skills: nutrition,content writing,long form content,communication,ownership,campaigns,digital,english,fitness,digital marketing,copy writing,health,short form content,storytelling,social media