Senior Copywriter BU: WP International

Be an Early ApplicantFull Timesenior

Mumbai, Maharashtra, INPosted Today

Role Overview

upGrad is hiring a Senior Copywriter BU: WP International. This is a full-time role in Mumbai. Part of upGrad's Brand hiring, posted today. applications are still in the early window, before most candidates have applied. Full responsibilities, required qualifications, and the apply link are listed in the description below.

Salary Context

Salary is not disclosed in this posting. Market median for Senior-level Brand roles is $109k-$150k (based on 54 comparable listings). Many employers share specifics during the interview process or after an initial screen.

Resume Keywords to Include

Make sure these keywords appear in your resume to improve ATS scoring

Brand StrategyORTitleCopywriterUnitWPInternationalLocation

Job Description

Position Title: Senior Copywriter

Business Unit: WP International

Experience: 3+ yrs

Location: Marol, Mumbai

Shift Timing: 10:30 AM to 7:30 PM (Mon to Fri)

Salary Range: 5-7 LPA

About the Role

Write compelling copy for social media, email campaigns, performance ads, influencer content & offline marketing
Translate brand strategy and audience insights into high-impact storytelling
Collaborate closely with design, marketing, and business teams
Lead ideation and contribute to creative concepts & campaign planning
Conduct research to deeply understand products, users, and messaging
Manage multiple projects end-to-end while meeting quality and timelines
Optimize copy using feedback, data, and performance insights
Mentor junior writers and uphold content quality benchmarks

What We’re Looking For

Exceptional command over English language, grammar & nuance
Ability to adapt tone and style across platforms and funnel stages
Strong conceptual thinking with a performance-driven mindset
High attention to detail and comfort in fast-paced environments
Strong understanding of social media marketing & performance copywriting
Experience working with cross-functional teams

Requirements

Bachelor’s degree in English, Journalism, Marketing, Communications, or related field
3+ years of experience in copywriting, content, or brand marketing

About upGrad

upGrad

upgrad.com

BrandOn-site

5 other open roles at upGrad on TryApplyNow.

View all 6 roles at upGrad Visit website

Frequently Asked Questions

How do I apply for the Senior Copywriter BU: WP International position at upGrad?

Use the Apply button above to submit your application directly to upGrad. Most applications take less than 5 minutes if your resume and contact details are ready, and you'll be routed to the employer's official application system to finish.

Where is the Senior Copywriter BU: WP International position at upGrad located?

This position is based in Mumbai. upGrad has not indicated remote or hybrid options for this role, so candidates should plan for on-site work.

What does a Senior Copywriter BU: WP International at upGrad earn?

upGrad has not disclosed a salary range in this posting. Many employers share specifics later in the interview process; you can also ask during a recruiter screen if compensation transparency is important to you.

When was the Senior Copywriter BU: WP International role at upGrad posted?

This role was posted on June 26, 2026 (today). It's still listed as actively hiring; we re-confirm openings against the source system multiple times per day and remove closed roles.

How much experience does the Senior Copywriter BU: WP International role at upGrad require?

This is a senior-level position. Most senior roles call for 5+ years of directly relevant experience. upGrad lists their specific requirements in the description below, so review the must-have qualifications closely before applying.

Browse Brand Marketing Jobs →