Creative Graphic Designer, Generative AI

🎬 We’re Hiring — Creative Graphic Designer, Generative AI & Video Content | Zavya | Gurugram

About Zavya

Zavya is a contemporary silver jewellery brand built on self-expression, confidence, and everyday luxury. We are scaling rapidly across marketplaces, quick commerce, and D2C, with a strong focus on high-quality cataloguing, visual consistency, conversion-led creatives, and AI-powered content creation.

We are looking for a hands-on creative professional who can create, edit, and scale high-quality video, catalog, and campaign visuals using design and generative AI tools.

Role Overview

This is a high-ownership, execution-first role.

As a Creative Graphic Designer – Generative AI & Video Content at Zavya, your primary responsibility will be to create high-quality visual assets for product launches, catalogues, marketplace campaigns, quick commerce, website banners, and social/video-first creatives.

This is not a purely conceptual or coordination role. You will be hands-on in:

• AI video generation
• Product video creation
• Image editing
• Catalog visual creation
• Creative adaptation
• Campaign banner execution
• Final output quality control

Your work will directly impact conversion, product visibility, click-through rates, and brand perception across platforms.

Role Details

Role: Creative Graphic Designer – Generative AI & Video Content

Location: Gurugram

Work Mode: Full-Time | Work From Office

Experience: 2–4 years

Category: Jewellery / Fashion / Lifestyle / E-commerce preferred

Key Responsibilities

1. AI Video Generation & Short-Form Content Creation

• Use generative AI tools to create product-led videos, model videos, motion creatives, and lifestyle content.
• Create short-form videos for product launches, marketplace campaigns, D2C, performance marketing, and social media.
• Convert product images and campaign concepts into engaging video assets.
• Work on AI-led video formats such as product showcases, model try-on videos, festive campaign videos, and lifestyle reels.
• Ensure videos are realistic, polished, brand-aligned, and conversion-focused.

2. Catalog Image/Video Creation & Editing

• Create and edit product images, model shots, lifestyle visuals, and marketplace-ready catalog assets.
• Ensure all images are platform-ready for Amazon, Myntra, Nykaa, D2C, quick commerce, and other channels.
• Maintain high standards across:
• Lighting
• Color accuracy
• Sharpness
• Proportions
• Jewellery detailing
• Visual consistency

3. Generative AI Image Creation

• Use AI tools to generate and scale catalog visuals, model images, backgrounds, lifestyle scenes, and creative adaptations.
• Create realistic AI-led outputs for high-volume SKU launches.
• Refine AI-generated images to ensure clean jewellery detailing, correct proportions, and premium visual appeal.
• Build repeatable AI workflows to improve speed, scale, and creative output quality.

4. Campaign Creatives & Marketplace Banners

• Design homepage banners, campaign creatives, marketplace banners, collection visuals, and offer-led creatives.
• Create visuals for seasonal campaigns such as Rakhi, Valentine’s Day, Akshaya Tritiya, festive launches, and sale events.
• Adapt creatives across formats and platforms while maintaining brand consistency.
• Balance aesthetics with platform performance metrics such as CTR, visibility, and conversion.

5. Media Quality Control & Final Output Approval

• Own final visual quality before assets go live.
• Review and fix inconsistencies across image and video batches.
• Ensure all creatives are clean, premium, platform-compliant, and ready for upload.
• Maintain consistency across product shoots, AI outputs, catalog images, banners, and video creatives.

6. Photoshoot & Content Production Support

• Support shoot planning with clear creative briefs and output requirements.
• Coordinate with internal teams to ensure shoot output is usable for catalogues, campaigns, and video adaptations.
• Minimize rework by ensuring correct angles, references, formats, and visual expectations are defined upfront.

7. Speed, Scale & Execution

• Deliver creatives for weekly product launches and campaigns.
• Handle high SKU volume without compromising output quality.
• Optimize turnaround time across edits, AI outputs, videos, banners, and final deliverables.
• Work in a fast-paced environment where speed, quality, and ownership are equally important.

What We’re Looking For

• 2–4 years of experience in graphic design, catalog media, video content, AI content creation, or e-commerce creative execution.
• Strong hands-on expertise in:
• Adobe Photoshop
• Canva
• Adobe Premiere Pro / CapCut / After Effects or similar video editing tools
• AI image and video generation tools
• Experience with tools such as Midjourney, Stable Diffusion, Runway, Kling, Pika, Luma, ChatGPT, Firefly, or similar platforms will be preferred.
• Ability to independently create, edit, refine, and finalize image and video assets.
• Strong understanding of product visuals, catalog quality, lifestyle creatives, and performance-led design.
• Good eye for jewellery detailing, proportions, realism, lighting, and premium visual presentation.
• Comfortable working on high-volume product launches and fast campaign timelines.
• Ability to take feedback quickly and improve output with strong execution discipline.

Good to Have

• Experience working with jewellery, fashion, beauty, lifestyle, or D2C brands.
• Prior exposure to marketplace catalog requirements for Amazon, Myntra, Nykaa, Flipkart, or quick commerce platforms.
• Understanding of short-form video formats, reels, product videos, and performance creatives.
• Ability to build AI-led creative workflows for faster content scaling.
• Basic understanding of conversion-led creative design.

Why Join Zavya?

• Own how Zavya appears across marketplaces, quick commerce, D2C, and campaign channels.
• Work on high-impact launches, festive campaigns, and performance-led creatives.
• Build deep expertise in AI-led content and video scaling.
• Be part of a fast-growing silver jewellery brand with high ownership and responsibility.
• Get the opportunity to shape the next phase of visual content creation for e-commerce.