Job Description
As a mid-level leader in Creative Direction, you will play a crucial role in shaping the overall expression of a new consumer product/app. Your strong taste, judgment, and ownership will be essential in translating a creative vision across visual design, motion, and app sound/experience. You will collaborate with specialist freelancers to ensure high-quality execution, leading the thinking and setting the bar for creative output.
Key Responsibilities:
- Shape the creative direction for visuals, motion/video, and sound/audio elements in the app experience.
- Curate and guide a library of artworks, images, and visual assets with strong consistency.
- Lead creative direction across brand, product, and user-facing experiences.
- Define and maintain a strong visual and sensory identity across screens, campaigns, content, and product touchpoints.
- Review creative work closely, driving refinement to meet high standards.
- Ensure consistency in taste, tone, quality, and emotional appeal across all creative outputs.
- Collaborate with internal stakeholders to translate product ideas into polished, consumer-friendly creative experiences.
- Establish systems and processes for external creative teams to execute efficiently without compromising quality.
Ideal Background:
Candidates with backgrounds in creative direction, visual/brand design, art direction, consumer app/digital product creative, lifestyle/media/entertainment/editorial/premium consumer brands are preferred.
Capabilities:
- Mid-senior level professional with strong experience in creative direction, visual design, branding, art direction, or related fields.
- Excellent aesthetic judgment and a refined sense of contemporary and engaging design.
- Ability to lead multi-format creative work, including outsourced execution.
- Strong capability in curation, feedback, and improving others' work.
- Ability to contribute to the overall product feel, including motion and sound direction.
- Demonstrated ownership, clear communication, and detail-oriented working style.
If you possess strong taste, judgment, and the ability to create a compelling creative world around a product, we look forward to hearing from you. As a mid-level leader in Creative Direction, you will play a crucial role in shaping the overall expression of a new consumer product/app. Your strong taste, judgment, and ownership will be essential in translating a creative vision across visual design, motion, and app sound/experience. You will collaborate with specialist freelancers to ensure high-quality execution, leading the thinking and setting the bar for creative output.
Key Responsibilities:
- Shape the creative direction for visuals, motion/video, and sound/audio elements in the app experience.
- Curate and guide a library of artworks, images, and visual assets with strong consistency.
- Lead creative direction across brand, product, and user-facing experiences.
- Define and maintain a strong visual and sensory identity across screens, campaigns, content, and product touchpoints.
- Review creative work closely, driving refinement to meet high standards.
- Ensure consistency in taste, tone, quality, and emotional appeal across all creative outputs.
- Collaborate with internal stakeholders to translate product ideas into polished, consumer-friendly creative experiences.
- Establish systems and processes for external creative teams to execute efficiently without compromising quality.
Ideal Background:
Candidates with backgrounds in creative direction, visual/brand design, art direction, consumer app/digital product creative, lifestyle/media/entertainment/editorial/premium consumer brands are preferred.
Capabilities:
- Mid-senior level professional with strong experience in creative direction, visual design, branding, art direction, or related fields.
- Excellent aesthetic judgment and a refined sense of contemporary and engaging design.
- Ability to lead multi-format creative work, including outsourced execution.
- Strong capability in curation, feedback, and improving others' work.
- Ability to contribute to the overall product feel, including motion and sound direction.
- Demonstrated ownership, clear communication, and detail-oriented working style.
If you possess strong taste, judgment, and the ability to create a compelling creative world around a product, we look forward to hearing from you.
About Portonovo
Portonovo
portonovo.co
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