Performance Marketing Specialist (Google Ads + Analytics) - Indore
ConfidentialRole Overview
Confidential is hiring a mid-level Performance Marketing Specialist (Google Ads + Analytics) - Indore. This is a full-time role in Indore. Part of Confidential's Performance Marketing hiring. Full responsibilities, required qualifications, and the apply link are listed in the description below.
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Job Description
Performance Marketing Specialist (Google Ads + Analytics) - Indore
Want to impact the lives of 10 million students in real Bharat?
Then come build with us. Arivihan is creating an AI tutor that doesn't just deliver content, it actually teaches better than traditional classrooms, because it's ultra-personalized, infinitely scalable, and extremely affordable.
We've already rocked the MP Board . Now we're expanding across multiple State Boards and Competitive Exams, with a clear vision to go pan-India and reach students even in the remotest corners of the country.
If you're someone who loves scaling campaigns, optimizing funnels, and making data-driven decisions that directly impact growth, this is where you belong.
At Arivihan, your work won’t just drive installs , it will help millions of students access better learning opportunities.
Role Overview
We are looking for a Performance Marketing Specialist with 2-4 years of hands-on experience in Google Ads and Google Analytics. The ideal candidate should be comfortable managing campaigns end-to-end, analyzing performance, and optimizing for ROI and conversions.
Key Responsibilities
- Plan, execute, and optimize campaigns across:
- Google Ads (Search, Display, YouTube, App campaigns)
- Meta Ads (Facebook & Instagram)
- Track and analyze user behavior using Google Analytics (GA4)
- Manage campaign budgets across platforms and ensure maximum ROI
- Perform audience targeting, keyword research, and competitor analysis
- Monitor key performance metrics such as CTR, CPC, CPA, ROAS, and conversions
- Set up and manage conversion tracking (via GTM, Meta Pixel, etc.)
- Collaborate with product, design, and content teams to optimize landing pages and funnels
- Run A/B tests across ads, creatives, and landing pages
- Generate insights and performance reports with actionable recommendations
- Identify scaling opportunities and improve campaign performance continuously
Requirements
- 2-4 years of hands-on experience in:
- Google Ads
- Google Analytics (GA4)
- Meta Ads (Facebook & Instagram)
- Strong understanding of performance marketing metrics and attribution models
- Experience with tracking tools like Google Tag Manager & Meta Pixel
- Data-driven mindset with strong analytical skills
- Ability to manage multiple campaigns and budgets simultaneously
- Good communication and cross-team collaboration skills
Good to Have (Plus Points)
- Experience running campaigns on Snapchat Ads
- Experience in EdTech or mobile app marketing
- Knowledge of Firebase or attribution tools
- Experience with app install and user acquisition campaigns
Location- Indore (Work from Office)
Why Join Us
- Work on a mission that impacts millions of students across India
- High ownership and fast growth environment
- Opportunity to scale campaigns at a national level
- Direct impact on business growth and product success
Frequently Asked Questions
How do I apply for the Performance Marketing Specialist (Google Ads + Analytics) - Indore position at Confidential?
Use the Apply button above to submit your application directly to Confidential. Most applications take less than 5 minutes if your resume and contact details are ready, and you'll be routed to the employer's official application system to finish.
Where is the Performance Marketing Specialist (Google Ads + Analytics) - Indore position at Confidential located?
This position is based in Indore. Confidential has not indicated remote or hybrid options for this role, so candidates should plan for on-site work.
What does a Performance Marketing Specialist (Google Ads + Analytics) - Indore at Confidential earn?
Confidential has not disclosed a salary range in this posting. Many employers share specifics later in the interview process; you can also ask during a recruiter screen if compensation transparency is important to you.
When was the Performance Marketing Specialist (Google Ads + Analytics) - Indore role at Confidential posted?
This role was posted on April 14, 2026 (55 days ago). It's still listed as actively hiring; we re-confirm openings against the source system multiple times per day and remove closed roles.
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