YouTube Channel Manager (Kids Content – Tamil/Regional)

Company Description

YoBoHo specializes in creating and distributing digital-first content. Brands under the kids vertical include the massively popular HooplaKidz - a world leader in digital family entertainment along with All Babies Channel, and many more. Apart from kids content, there is a vast library of knowledge content created for young adults and recipes content for a growing audience in home cooking. YoBoHo got acquired by Visional Pop in December 2024, a new U.S.-based entertainment company focused on developing animated intellectual property (IP) franchises with top online content creators. YoBoHo leverages cutting-edge AI tools to create engaging content for young and general audiences around the world.

Role Description

We are looking for a YouTube Channel Manager to manage and grow our Kids channels in local regional languages (preferred: Tamil). This role involves end-to-end channel operations with a strong focus on driving views, watch time, and revenue growth.

Key Responsibilities:

• Manage day-to-day operations of Kids Hub Channels
• Plan and execute content upload schedules
• Coordinate with content partners for licensed shows
• Optimize videos (SEO, thumbnails, playlists) for higher CTR & watch time
• Ensure quality checks and adherence to YouTube Kids policies
• Analyze performance and drive growth in views, watch time & revenue

Requirements

• Experience in YouTube channel management (Kids content preferred)
• Strong understanding of regional languages, especially Tamil (very important)
• Ability to understand regional audience preferences, culture, and content consumption behavior
• Ability to manage multiple channels and meet deadlines