Vice President of Growth Marketing

A company is looking for a VP, Growth Marketing to lead the growth strategy across a portfolio of home brands.

Key Responsibilities

Develop and execute overall growth strategy for acquisition, retention, and lifecycle marketing

Manage P&L accountability for marketing-driven acquisition and oversee digital and offline channels

Lead a team of performance and lifecycle marketers while collaborating cross-functionally to drive results

Required Qualifications

10+ years in growth or performance marketing, with 3-4 years in a VP or equivalent leadership role

Experience managing acquisition and retention in a multi-brand or complex environment

Proficiency in attribution and measurement, with hands-on experience in paid search, paid social, and offline channels

History of managing significant marketing budgets ($30-50M+) and making allocation decisions

Strong cross-functional leadership experience with a focus on AI integration in marketing strategies