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Ecommerce CRO Specialist for WooCommerce Store (Conversion Optimization, UX & AOV Improvement)

Upwork
RemoteRemotePosted April 18, 2026

Job Description

Hi,

I’m looking for a Conversion Rate Optimization (CRO) specialist to review my WooCommerce store and identify opportunities to improve conversions and overall customer experience.

My store is a kawaii-themed ecommerce shop focused on “mystery bundle” products (scoops + premium gachas). Most of my traffic comes from TikTok, so the audience is highly visual and impulse-driven.

What I’m looking for:

  • A full CRO audit of my website (especially product pages and checkout)
  • Identify friction points affecting conversions
  • Suggestions to improve product page clarity, trust, and buying motivation
  • Recommendations to improve bundle presentation and increase AOV
  • Feedback on mobile vs desktop experience
  • Actionable, specific suggestions (not generic advice)

Important:

  • The site currently has some technical fixes in progress (cart, layout, etc.), so this is focused on conversion and UX improvements after those are resolved
  • Experience with ecommerce (preferably WooCommerce) is required
  • Experience with bundles, upsells, or similar products is a big plus

Deliverable:

  • A clear list of prioritized recommendations (what to fix first, what will have biggest impact)
  • Optional: quick mockups or examples if relevant

This is a small initial project, but if we’re a good fit, there may be ongoing work.

To apply, please include:

  • Examples of ecommerce stores you’ve optimized
  • Results you’ve achieved (conversion rate, AOV, etc.)
  • Your approach to CRO audits

Thank you!

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