Senior Digital Marketing/SEO Executive

As a Digital Marketing and SEO Specialist at Trawex, your role will involve developing and implementing strategies to enhance the online presence of clients, drive qualified traffic, and increase online sales or lead generation. You will work closely with a team of account executives, web developers, and support staff to optimize websites for search engines and maximize conversion rates.

Key Responsibilities:

• Plan and execute various digital marketing campaigns, including SEO, Paid Marketing, Social Media, ORM, and Email Marketing.
• Build and nurture relationships with prospects and clients to enhance the company's reputation.
• Design, develop, and manage the digital presence of the company.
• Monitor and evaluate the performance of digital marketing campaigns, setting and achieving goals related to ROI and KPIs.
• Identify trends, gather insights, and adjust strategies to enhance performance.
• Generate innovative growth strategies for clients and implement experiments and conversion tests.
• Lead a team of digital marketing specialists, providing guidance and support in campaign management.
• Utilize strong analytical skills to assess the overall customer experience across different channels and touchpoints.
• Stay updated on emerging technologies and offer insights for their adoption when relevant.
• Collaborate with clients and developers to optimize website structure and landing pages for Search Engine Marketing.
• Create and execute online marketing plans for both B2B and B2C clients using common social media platforms.
• Analyze web metrics and analytics to make data-driven decisions.
• Prepare detailed reports and presentations for clients.

Qualifications Required:

• Minimum of 3+ years of proven experience in a similar role.
• Proficiency in SEO and SEM strategies, including keyword research, copywriting, and on-page optimization.
• Strong understanding of web analytics, PPC, and social media marketing.
• Ability to code websites using HTML is preferred.
• Excellent communication and interpersonal skills to build and maintain client relationships effectively.
• Creative thinking and problem-solving skills to develop innovative marketing strategies.
• Strong organizational skills and ability to manage multiple projects simultaneously.
• Bachelor's degree in Marketing, Communications, or related field is preferred.

Join Trawex's dynamic team and contribute to the success of our clients by leveraging your digital marketing and SEO expertise. As a Digital Marketing and SEO Specialist at Trawex, your role will involve developing and implementing strategies to enhance the online presence of clients, drive qualified traffic, and increase online sales or lead generation. You will work closely with a team of account executives, web developers, and support staff to optimize websites for search engines and maximize conversion rates.

Key Responsibilities:

• Plan and execute various digital marketing campaigns, including SEO, Paid Marketing, Social Media, ORM, and Email Marketing.
• Build and nurture relationships with prospects and clients to enhance the company's reputation.
• Design, develop, and manage the digital presence of the company.
• Monitor and evaluate the performance of digital marketing campaigns, setting and achieving goals related to ROI and KPIs.
• Identify trends, gather insights, and adjust strategies to enhance performance.
• Generate innovative growth strategies for clients and implement experiments and conversion tests.
• Lead a team of digital marketing specialists, providing guidance and support in campaign management.
• Utilize strong analytical skills to assess the overall customer experience across different channels and touchpoints.
• Stay updated on emerging technologies and offer insights for their adoption when relevant.
• Collaborate with clients and developers to optimize website structure and landing pages for Search Engine Marketing.
• Create and execute online marketing plans for both B2B and B2C clients using common social media platforms.
• Analyze web metrics and analytics to make data-driven decisions.
• Prepare detailed reports and presentations for clients.

Qualifications Required:

• Minimum of 3+ years of proven experience in a similar role.
• Proficiency in SEO and SEM strategies, including keyword research, copywriting, and on-page optimization.
• Strong understanding of web analytics, PPC, and social media marketing.
• Ability to code websites using HTML is preferred.
• Excellent communication and interpersonal skills to build and maintain client relationships effectively.
• Creative thinking and problem-solving skills to develop innovative marketing strategies.
• Strong organizational skills and ability to manage multiple projects simultaneously.
• Bachelor's degree in Marketing, Communications, or related field is preferred.

Join Trawex's dynamic team and contribute to the success of our clients by leveraging your digital marketing and SEO expertise.