Ecommerce & Digital Marketing Manager

Full Timemid

INPosted 2 days ago

Role Overview

Too Many Jobs is hiring a mid-level Ecommerce & Digital Marketing Manager. This is a full-time role in IN. Part of Too Many Jobs's Performance Marketing hiring, posted 2 days ago. Full responsibilities, required qualifications, and the apply link are listed in the description below.

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FirebaseGoogle AdsGA4Meta AdsCACROASCTROR

Job description

Key Responsibilities·

Develop and execute the overall growth marketing strategy .

· Identify opportunities to increase website traffic, app downloads, registrations, engagement and affiliate conversions.

· Create quarterly and monthly marketing plans aligned with business objectives.

· Build strategies across the complete marketing funnel: awareness, acquisition, activation, engagement, retention and referral.·

Plan and manage performance campaigns across Google Ads, Meta Ads and other relevant advertising platforms.·

Develop campaigns for user acquisition, app installs, traffic, lead generation, retargeting and conversions.

· Manage campaign budgets and continuously improve CAC, CPI, CTR, ROAS and conversion rates.

· Coordinate with creative and content teams to develop effective advertisements and landing pages.

· Plan and execute email campaigns for acquisition, engagement and retention.

· Create automated email journeys for onboarding, recommendations, abandoned actions, re-engagement and offers.

· Ensure accurate campaign tracking through GA4, GTM, pixels, events and attribution tools.·

Develop strategies to increase app installs, registrations, active users and repeat usage.· Improve onboarding journeys and first-time user activation.

· Build strategies to increase daily and monthly active users.

· Work with the product and technology teams to improve user journeys, in-app engagement and conversion.

· Track app uninstall rates, retention cohorts and user behaviour.

· Understand app attribution and measurement through tools such as Firebase, AppsFlyer or similar platforms.

· Develop retention strategies to improve repeat visits, engagement and customer lifetime value.

· Build automated communication journeys for onboarding, re-engagement and retention.· Plan personalised campaigns based on user behaviour and preferences.

· Track retention rate, churn rate, repeat sessions and user lifetime value.· Develop a push-notification calendar for the website and mobile application.

· Create segmented and personalised notifications based on user interests and behaviour.

· Plan notifications around new products, price drops, deals, content, beauty routines and seasonal trends.

· Optimise notification timing, frequency, messaging and calls to action.

· Develop the social media strategy for Instagram, YouTube, Facebook, Pinterest, LinkedIn and other relevant platforms.

· Create monthly content calendars aligned with beauty trends, platform objectives and audience interests.

· Plan influencer collaborations and user-generated content campaigns.· Build weekly and monthly growth dashboards and Reports.

Pay: ₹30,000.00 - ₹60,000.00 per month

Work Location: In person

About Too Many Jobs

Too Many Jobs

Performance MarketingOn-site

All open roles at Too Many Jobs

Frequently Asked Questions

How do I apply for the Ecommerce & Digital Marketing Manager position at Too Many Jobs?

Use the Apply button above to submit your application directly to Too Many Jobs. Most applications take less than 5 minutes if your resume and contact details are ready, and you'll be routed to the employer's official application system to finish.

Where is the Ecommerce & Digital Marketing Manager position at Too Many Jobs located?

This position is based in IN. Too Many Jobs has not indicated remote or hybrid options for this role, so candidates should plan for on-site work.

What does a Ecommerce & Digital Marketing Manager at Too Many Jobs earn?

Too Many Jobs has not disclosed a salary range in this posting. Many employers share specifics later in the interview process; you can also ask during a recruiter screen if compensation transparency is important to you.

When was the Ecommerce & Digital Marketing Manager role at Too Many Jobs posted?

This role was posted on July 4, 2026 (2 days ago). It's still listed as actively hiring; we re-confirm openings against the source system multiple times per day and remove closed roles.