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Lead Technical SEM Specialist in Paid Media Innovation

Scribd, Inc.
Full Timelead
Posted April 13, 2026

Job Description

Become a Lead Technical SEM Specialist dedicated to paid media innovation. Shape the future of content advertising systems through strategic oversight and hands-on campaign management.

This role involves developing scalable solutions for ad platforms by leveraging your SEM experience to automate manual efforts. You will collaborate with cross-functional teams to ensure that marketing needs translate efficiently into technical requirements, enhancing overall campaign performance through quality control and system monitoring.

Key Responsibilities :

  • Manage infrastructure for SEM feed optimization
  • Run hands-on SEM campaigns for strategy validation
  • Organize content to enhance bidding and budget strategies
  • Define automation processes to simplify campaign management
  • Collaborate with data engineers to improve feed quality

Requirements

  • 7+ years in performance marketing, focusing on SEM
  • Experience with managing complex, feed-based campaigns
  • Strong technical partnership skills with cross-functional teams
  • Background in creating scalable marketing systems
  • Proven ability to diagnose data quality issues

Lead market innovation by developing comprehensive SEM solutions that enhance performance and drive impactful results.

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