Role Overview
Lytegen is hiring a mid-level Social Media Manager. This is a full-time role in Punjab. Part of Lytegen's Brand hiring. Full responsibilities, required qualifications, and the apply link are listed in the description below.
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Job Description
Location: Mohali On-site
Working Hours: Monday to Saturday 6:30 AM - 3:30 PM (IST)
Market Focus: United States (Residential Solar)
The Role-
We are looking for a creative, data-driven Social Media Manager to own our brand's voice across LinkedIn, Facebook, Instagram, and X (Twitter). You will be responsible for the end-to-end social strategy: from content ideation and graphic design (using tools like Canva/Adobe) to community management and performance tracking.
Requirements
Key Responsibilities-
Content Strategy: Create a monthly content calendar that speaks to the specific needs of US homeowners (e.g., rising energy bills, tax credits, and sustainability).
Platform Management: Daily posting and engagement on Facebook, Instagram, and LinkedIn to build a community around the Lytegen brand.
Creative Execution: Design high-quality visuals and short-form video (Reels/TikToks) that explain complex solar concepts simply and beautifully.
Community Engagement: Monitor and respond to comments/DMs proactively, ensuring a premium "customer-first" brand voice.
Performance Tracking: Analyze engagement metrics and lead attribution. You must be able to tell us what's working and what isn't.
Trend Monitoring: Stay ahead of US social trends and AI tools to keep our content fresh and viral-ready.
Requirements-
Experience: 5+ years in Social Media Management, ideally for a high ticket size B2C brand.
Industry Knowledge: Experience in Solar, or Home Improvement is a massive plus but not mandatory.
Visual Skills: Proficiency in Canva. Basic editing skills are essential.
Copywriting: Native-level English proficiency with a deep understanding of US cultural nuances and "American-style" marketing hooks.
Data-Driven: Ability to move beyond "vanity metrics" and focus on how social media impacts the sales funnel.
Frequently Asked Questions
How do I apply for the Social Media Manager position at Lytegen?
Use the Apply button above to submit your application directly to Lytegen. Most applications take less than 5 minutes if your resume and contact details are ready, and you'll be routed to the employer's official application system to finish.
Where is the Social Media Manager position at Lytegen located?
This position is based in Punjab. Lytegen has not indicated remote or hybrid options for this role, so candidates should plan for on-site work.
What does a Social Media Manager at Lytegen earn?
Lytegen has not disclosed a salary range in this posting. Many employers share specifics later in the interview process; you can also ask during a recruiter screen if compensation transparency is important to you.
When was the Social Media Manager role at Lytegen posted?
This role was posted on May 12, 2026 (34 days ago). It's still listed as actively hiring; we re-confirm openings against the source system multiple times per day and remove closed roles.
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