Territory Sales Representative (CPG Foodservice) – Golden Horseshoe, Ontario

Compensation: Salary Range of $75,000-$85,000 (all-in target earnings in the $125,000-$135,000 range) depending on experience level

Note: No AI will be using in vetting candidates for this role. This posting is for an existing role.

Our client, a rapidly growing Canadian food manufacturer, is seeking a Territory Sales Representative (Foodservice) to drive sales growth across the Golden Horseshoe. This role is ideal for a results-oriented sales professional with experience in the foodservice industry who enjoys building relationships, identifying new business opportunities, and working closely with distributor partners and restaurant operators.

Please note that current/very recent field or account sales experience within CPG / consumer packaged goods (and specifically within food of foodservice) is absolutely required for this role. There will be no exceptions for candidates coming from other industries.

Key Responsibilities

• Develop and execute a strategic sales plan to achieve revenue and growth targets throughout the Golden Horseshoe.
• Identify and secure new business opportunities with independent restaurants, regional and national chain accounts, and foodservice distributors.
• Build and strengthen relationships with distributor sales teams and key customers to drive market penetration and sales growth.
• Conduct regular business reviews with customers, identify growth opportunities, and deliver value-added solutions.
• Monitor market trends, competitive activity, and customer needs to uncover new opportunities.
• Represent the organization at industry trade shows, customer events, and association meetings.
• Collaborate cross-functionally with internal sales, marketing, and product teams to execute commercial initiatives.

Qualifications

• Minimum 5 years of business development, territory sales, or account management experience, ideally within the foodservice, food manufacturing, or CPG sectors.
• Demonstrated success growing sales through distributors, restaurant operators, and strategic accounts.
• Strong relationship-building, communication, negotiation, and presentation skills.
• Strategic, self-motivated, and entrepreneurial with excellent organizational and time management abilities.
• Experience using CRM platforms and Microsoft Office.
• Culinary or chef experience is considered an asset.
• Marketing or social media experience and a second language are both considered assets.
• Must possess a valid driver's licence, have access to a vehicle, and be willing to travel extensively throughout the Golden Horseshoe.

What's Offered

• Competitive compensation package including bonus opportunity.
• Comprehensive health and dental benefits.
• RRSP contribution program.
• Ongoing training and professional development.
• Flexible work environment with the opportunity to join a collaborative, entrepreneurial, and growing organization focused on delivering innovative food solutions to the Canadian foodservice market.