Walkin Drive For Paid Media Tagging Specialist at Chennai on 9th May 2026
Infosys BPMRole Overview
Infosys BPM is hiring a entry-level Walkin Drive For Paid Media Tagging Specialist at Chennai on 9th May 2026. This is a full-time role in Chennai. Full responsibilities, required qualifications, and the apply link are listed in the description below.
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Job Description
Walk in drive for Paid Media Tagging Specialist at Chennai Location on 9th May 2026
Greeting from Infosys BPM Ltd.,
You are kindly invited for the Infosys BPM: MEGA Walk-In Drive on 9th May 2026 at Chennai.
Note: Please carry copy of this email to the venue and make sure you register your application before attending the walk-in. Please mention Candidate ID on top of the Resume
Please use below link to apply and register your application.
https://career.infosys.com/jobdesc?jobReferenceCode=%20PROGEN-HRODIRECT-240987
Interview Information:
- Interview Date: 9th May 2026
- Interview Time: 10:00 Am till 01:00 PM
- INTERVIEW VENUE - Chennai: Infosys BPM Limited, Pacifica Tech park, Survey No.76, No.23 Rajiv Gandhi Salai (OMR),Navalur Chennai,Tamil Nadu-600130, India
Documents to Carry
- Please carry 2 set of updated CV (Hard Copy)
- Carry any 2 photo Identity proof (PAN Card mandatory/Driving License/Voters ID card/Passport)
Job Description
Job Role: Paid Media Tagging Specialist
Job Location: Any Infosys BPM location
Experience: 3+ yrs
Role Overview
We are looking for a Paid Media Tagging Specialist with strong hands-on experience in digital analytics implementation, paid media tracking, and tag management. The role is critical to ensuring accurate data collection, conversion tracking, attribution, and performance measurement across paid media platforms.
The ideal candidate will work closely with paid media, analytics, product, and tech teams to design, implement, audit, and maintain tracking frameworks that support business and marketing objectives.
Key Responsibilities
Paid Media Tracking & Tagging
- Implement, manage, and maintain paid media tracking tags across platforms such as:
- Google Ads
- Meta (Facebook / Instagram)
- LinkedIn Ads
- Programmatic platforms (DV360, etc.)
- Ensure accurate conversion tracking for leads, sales, microconversions, and custom events.
- Configure and validate remarketing, audience, and floodlight tags.
Tag Management
- Own end-to-end implementation using Google Tag Manager (Web & Server-side preferred).
- Create and manage:
- Triggers
- Variables
- Tags
- Custom JavaScript (as required)
- Maintain a clean, scalable tagging architecture aligned with best practices.
Analytics & Measurement
- Configure and manage GA4 events, conversions, parameters, and data layers.
- Ensure alignment between GA4, ad platforms, and CRM systems.
- Support attribution models, funnel tracking, and cross-domain tracking.
- Assist with troubleshooting data discrepancies between platforms.
Quality Assurance & Audits
- Conduct regular tagging audits to ensure:
- Debug tracking issues related to:
- Broken tags
- Duplicate firing
- Attribution mismatches
Documentation & Stakeholder Communication
- Create and maintain tracking documentation, implement guides, and change logs.
- Clearly explain technical tracking concepts to non-technical stakeholders.
- Support reporting and insights teams by ensuring data reliability.
Required Skills & Qualifications
Experience
- 3-5 years of experience in paid media tagging, analytics implementation, or marketing technology.
- Proven experience working with performance marketing teams.
Technical Skills
- Strong hands-on experience with:
- Google Tag Manager (mandatory)
- Google Analytics 4 (GA4)
- Google Ads conversion tracking
- Meta pixel and CAPI (preferred)
- Good understanding of:
- HTML, CSS, JavaScript (for tagging use cases)
- Data layers and event-based tracking
- Familiarity with:
- Server-side tagging (preferred)
Analytical & Problem-Solving Skills
- Strong debugging and troubleshooting skills.
- Ability to identify data gaps and tracking inconsistencies.
- Detail-oriented with a strong focus on data accuracy.
Soft Skills
- Excellent communication and documentation skills.
- Ability to work cross-functionally with marketing, tech, and analytics teams.
- Proactive, structured, and solution-oriented mindset.
Nice to Have
- Experience with Floodlight, CM360, or DV360
- Exposure to advanced attribution models
- Experience in eCommerce or lead-generation businesses
- Knowledge of SQL or Big Query (basic)
Thanks & Regards
Infosys BPM
Frequently Asked Questions
How do I apply for the Walkin Drive For Paid Media Tagging Specialist at Chennai on 9th May 2026 position at Infosys BPM?
Use the Apply button above to submit your application directly to Infosys BPM. Most applications take less than 5 minutes if your resume and contact details are ready, and you'll be routed to the employer's official application system to finish.
Where is the Walkin Drive For Paid Media Tagging Specialist at Chennai on 9th May 2026 position at Infosys BPM located?
This position is based in Chennai. Infosys BPM has not indicated remote or hybrid options for this role, so candidates should plan for on-site work.
What does a Walkin Drive For Paid Media Tagging Specialist at Chennai on 9th May 2026 at Infosys BPM earn?
Infosys BPM has not disclosed a salary range in this posting. Many employers share specifics later in the interview process; you can also ask during a recruiter screen if compensation transparency is important to you.
When was the Walkin Drive For Paid Media Tagging Specialist at Chennai on 9th May 2026 role at Infosys BPM posted?
This role was posted on April 30, 2026 (48 days ago). It's still listed as actively hiring; we re-confirm openings against the source system multiple times per day and remove closed roles.
Is the Walkin Drive For Paid Media Tagging Specialist at Chennai on 9th May 2026 role at Infosys BPM entry-level?
Yes. This is an entry-level position. Strong candidates typically have 0-2 years of relevant work experience, internships, or significant project work. Read the full description for any specific qualification requirements Infosys BPM has listed.
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