Digital Marketing Analyst - Search Engine Marketing
IDFC FIRST BankRole Overview
IDFC FIRST Bank is hiring a entry-level Digital Marketing Analyst - Search Engine Marketing. This is a full-time role in IN. Part of IDFC FIRST Bank's Paid Search hiring. Full responsibilities, required qualifications, and the apply link are listed in the description below.
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Job Description
As a Paid Search Campaign Manager, you will be responsible for managing and optimizing paid search campaigns across various search engines to maximize ROI. Your role will involve developing and implementing SEM strategies, managing budgets, and analyzing campaign performance to ensure effectiveness.
Key Responsibilities:
- Develop and implement SEM strategies for various search engines.
- Manage and optimize paid search campaigns on platforms like Google Ads and Bing Ads.
- Monitor and analyze campaign performance metrics such as impressions, clicks, conversions, and ROI.
- Create and manage keyword lists and bids to enhance campaign performance.
- Implement A/B testing strategies to improve campaign effectiveness.
- Stay updated with the latest SEM trends and best practices to drive continuous improvements.
Qualifications Required:
- Bachelor's degree in Marketing, Business, or a related field.
- 2-4 years of experience in SEM.
- Proven track record in managing and optimizing paid search campaigns.
- Strong analytical skills and proficiency in using Google Ads, Bing Ads.
- Experience with reporting and analytics tools to track campaign performance.
In addition to the role-specific details provided, the company offers the following benefits:
- Competitive salary and comprehensive benefits package.
- Opportunities for professional development and career advancement.
- Collaborative and supportive work environment conducive to growth and success.
Your typical day as a Paid Search Campaign Manager will involve managing SEM campaigns, monitoring performance metrics, adjusting bids, analyzing data, and identifying optimization opportunities to drive campaign success. As a Paid Search Campaign Manager, you will be responsible for managing and optimizing paid search campaigns across various search engines to maximize ROI. Your role will involve developing and implementing SEM strategies, managing budgets, and analyzing campaign performance to ensure effectiveness.
Key Responsibilities:
- Develop and implement SEM strategies for various search engines.
- Manage and optimize paid search campaigns on platforms like Google Ads and Bing Ads.
- Monitor and analyze campaign performance metrics such as impressions, clicks, conversions, and ROI.
- Create and manage keyword lists and bids to enhance campaign performance.
- Implement A/B testing strategies to improve campaign effectiveness.
- Stay updated with the latest SEM trends and best practices to drive continuous improvements.
Qualifications Required:
- Bachelor's degree in Marketing, Business, or a related field.
- 2-4 years of experience in SEM.
- Proven track record in managing and optimizing paid search campaigns.
- Strong analytical skills and proficiency in using Google Ads, Bing Ads.
- Experience with reporting and analytics tools to track campaign performance.
In addition to the role-specific details provided, the company offers the following benefits:
- Competitive salary and comprehensive benefits package.
- Opportunities for professional development and career advancement.
- Collaborative and supportive work environment conducive to growth and success.
Your typical day as a Paid Search Campaign Manager will involve managing SEM campaigns, monitoring performance metrics, adjusting bids, analyzing data, and identifying optimization opportunities to drive campaign success.
Frequently Asked Questions
How do I apply for the Digital Marketing Analyst - Search Engine Marketing position at IDFC FIRST Bank?
Use the Apply button above to submit your application directly to IDFC FIRST Bank. Most applications take less than 5 minutes if your resume and contact details are ready, and you'll be routed to the employer's official application system to finish.
Where is the Digital Marketing Analyst - Search Engine Marketing position at IDFC FIRST Bank located?
This position is based in IN. IDFC FIRST Bank has not indicated remote or hybrid options for this role, so candidates should plan for on-site work.
What does a Digital Marketing Analyst - Search Engine Marketing at IDFC FIRST Bank earn?
IDFC FIRST Bank has not disclosed a salary range in this posting. Many employers share specifics later in the interview process; you can also ask during a recruiter screen if compensation transparency is important to you.
When was the Digital Marketing Analyst - Search Engine Marketing role at IDFC FIRST Bank posted?
This role was posted on April 28, 2026 (48 days ago). It's still listed as actively hiring; we re-confirm openings against the source system multiple times per day and remove closed roles.
Is the Digital Marketing Analyst - Search Engine Marketing role at IDFC FIRST Bank entry-level?
Yes. This is an entry-level position. Strong candidates typically have 0-2 years of relevant work experience, internships, or significant project work. Read the full description for any specific qualification requirements IDFC FIRST Bank has listed.
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