Senior Manager – Events | Business Development, Revenue & Growth

📍 Location: Kolkata

💼 Employment Type: Full-Time

🏢 Industry: Events, Conferences, Exhibitions & Corporate Experiences

About the Role

We are seeking an experienced and results-driven Senior Manager – Events (Business Development, Revenue & Growth) to lead revenue generation, client acquisition, strategic partnerships, and business expansion initiatives across our events portfolio.

The ideal candidate is a commercially focused professional with a strong network, proven sales leadership experience, and the ability to identify new market opportunities while driving sustainable revenue growth through events, sponsorships, partnerships, and strategic collaborations.

Key ResponsibilitiesRevenue & Business Growth

• Develop and execute business development strategies to achieve revenue targets.
• Drive sponsorship sales, exhibitor acquisitions, delegate registrations, and event partnerships.
• Identify new revenue streams and growth opportunities across events and experiential platforms.
• Build and manage a strong sales pipeline from prospecting to closure.
• Negotiate commercial agreements and long-term partnerships.

Client Acquisition & Relationship Management

• Establish relationships with CXOs, marketing leaders, HR leaders, procurement teams, and industry stakeholders.
• Generate new business through networking, referrals, industry events, and outbound sales efforts.
• Maintain strong relationships with existing clients to maximize retention and upselling opportunities.
• Conduct regular client meetings, presentations, and proposal discussions.

Strategic Partnerships

• Identify and secure strategic partnerships with industry associations, media partners, government bodies, and corporate organizations.
• Collaborate with stakeholders to create mutually beneficial commercial opportunities.
• Expand market reach through alliance-building and ecosystem development.

Event Commercialization

• Work closely with event production and marketing teams to maximize event profitability.
• Develop sponsorship packages and commercial offerings aligned with market demand.
• Monitor market trends, competitor activities, and industry developments to enhance event positioning.

Leadership & Team Management

• Lead and mentor business development and sales teams.
• Establish KPIs, sales targets, and performance metrics.
• Drive a high-performance, revenue-focused culture within the team.
• Provide regular sales forecasts and revenue reports to senior leadership.

Required Qualifications

• Bachelor's degree in Business, Marketing, Communications, Event Management, or related field.
• MBA preferred.
• 8–15 years of experience in Business Development, Sponsorship Sales, Event Sales, Partnerships, or Revenue Growth.
• Strong understanding of B2B events, conferences, exhibitions, and experiential marketing.
• Demonstrated track record of achieving and exceeding revenue targets.
• Excellent negotiation, presentation, and stakeholder management skills.
• Experience managing large corporate accounts and strategic partnerships.

Preferred Experience

• Conference & Summit Sales
• Sponsorship & Exhibitor Sales
• Corporate Event Solutions
• Experiential Marketing
• Media Partnerships
• Brand Collaborations
• Strategic Alliances
• P&L Management

Key Skills

• Business Development
• Revenue Growth
• Sponsorship Sales
• Strategic Partnerships
• Client Acquisition
• Key Account Management
• Sales Leadership
• Negotiation
• Event Commercialization
• Market Expansion
• Stakeholder Management

What We Offer

• Competitive compensation with performance-linked incentives
• Opportunity to lead high-impact events and growth initiatives
• Dynamic and entrepreneurial work environment
• Career advancement opportunities within a rapidly growing organization

Apply Now if you're passionate about building partnerships, driving revenue, and scaling successful event businesses at career@theelevatedigi.com