Digital Marketing and Performance Strategist

• Plan and lead digital initiatives, from initial presentation to delivery;
• Support and supervise Analysts and Specialists in the delivery of their projects, from the strategy phase to the maintenance and optimization phase;
• Communicate and collaborate with Team Leads and the sales team while maintaining knowledge of current and upcoming projects in order to effectively manage internal resources;
• Ensure SEO / SEA, Programmatic performance and overall health of client accounts;
• Perform quality assurance of Google Ads, Google Display, Tracking, and Dashboards, and more;
• Optimize website content for search engines (SEO);
• Recognize and identify new marketing opportunities within projects;
• Optimize internal SEO / SEA, CRO, and Programmatic solutions;
• Prepare and present monthly status reports on the performance of various platforms and campaigns (KPIs, Programmatic, SEA, etc.);
• Advise clients and execute marketing tactics;
• Keep up with evolving technological and digital trends.

Experience

• 5-10 years of experience creating and managing digital marketing campaigns (more specifically only advertising and SEO);
• 5-10 years of agency experience, an asset;
• Experience working with Google Looker Studio (Google Data Studio), an asset;
• Experience working with Google Tag Manager, an asset;
• Experience working with Google Looker Studio (Google Data Studio), an asset;
• Experience working with WordPress & WooCommerce, an asset;
• HTML knowledge, an asset;
• HTML knowledge, an asset;
• Knowledge of monitoring tools such as SEMrush, Ahrefs, Moz, an asset;
• CRM knowledge (Zoho, Hubspot, Salesforce), an asset;
• Google Ads, Google Analytics, Facebook Blueprint certifications, an asset;

Required Skills

• Interpersonal communications skills;
• Sense of aesthetics related to creativity;
• Ability to lead several projects;
• Ability to manage time and tasks based on priority;
• Tolerant to constructive criticism;
• Excellent ability to work in a team;
• Project management skills, an asset;
• Strategic development skills, an asset;
• Dynamism, creativity, innovation, and passion;
• Analytical and critical thinking skills;
• Positive attitude and good interpersonal skills;
• Comfortable working remotely.
• Bilingual (French and English).
• Autonomy and high levels of organization;

Why apply?

01

Growing business

Because you want to join a growing team with the wind in its sails.

02

Career advancement

Because you want to fill an important role and take on responsibility faster than in the traditional corporate world.

03

Human approach

Because you want to join a growing family of employees that work hard and play hard.

04

Corporate culture

Because you want to be a part of our culture which, in itself, is our competitive advantage.

Interested?