Marketing & Social Media Intern - Brand Launch (Part-Time, Summer 2026)

About bare bum™

bare bum™ by Bare Brands Inc. is a premium, eco-conscious baby care brand launching in Canada in 2026, with plans for expansion into the United States and Europe. Our mission is to redefine baby hygiene through cleaner, more thoughtful products that prioritize both human and environmental health.

Our flagship innovation combines a microbiome-supportive, prebiotic-infused cleansing spray with plant-derived dry wipes and reusable cloth wipes - a cleaner, more sophisticated alternative to traditional wet wipes. bare bum™ sits at the intersection of several high-growth consumer trends: premium baby care, clean beauty, eco-conscious innovation, and microbiome-focused wellness.

This is a rare opportunity to help build a category-defining brand from the ground up.

The Role

We are looking for a motivated, creative marketing student to join our founding team as a part-time Marketing Intern for Summer 2026 (with potential to extend beyond, if desired). You will work directly with the founder and own real deliverables across nearly every dimension of a consumer brand launch - from social media and influencer marketing to e-commerce and retail strategy.

This is not a coffee-and-slides internship. You will contribute meaningfully to launch activities, build portfolio-worthy work that goes live in market, and gain hands-on exposure to what it actually takes to build and scale a consumer brand.

Responsibilities

Social media strategy, content creation, and channel management (Instagram and TikTok)

Micro-influencer research, outreach, and relationship building

Klaviyo email marketing setup and welcome flow development

Shopify website and product page optimization

PR and media list development with initial outreach support

Competitive research and brand strategy projects

Boutique and online retailer research and outreach

Additional involvement in product development, vendor relationships, or growth strategy based on interest

What You Will Gain

A portfolio of real, publicly launched work for a consumer brand

Hands-on experience spanning social media, influencer marketing, email marketing, e-commerce, PR, retail strategy, and brand development

Direct access to a founder and participation in strategic decision-making

Deep understanding of go-to-market execution and consumer brand building

Exposure to startup operations, product launches, and customer acquisition

The opportunity to contribute ideas that directly influence the direction of the business

Ideal Candidate

Third, fourth-year or graduate student in Marketing, Business, Communications, or a related program. Marketing and Social Media focus preferred.

Hands-on experience with Instagram and/or TikTok content creation

Strong eye for premium branding, design, and visual storytelling

Genuine interest in sustainability, clean consumer products, and/or the parenting space

Entrepreneurial, self-motivated, and comfortable working independently

Excited by the opportunity to work closely with a founder at the earliest stage of a brand

Position Details

Hours: 15-20 hrs/week (flexible)

Duration: 8-12 weeks, Summer 2026 (Fall continuation possible)

Total commitment: ~150-200 hours (potential to expand hours in order to meet internship requirements)

Location: Primarily remote; occasional in-person meetings if Calgary-based

Compensation $16-19/hr, commensurate with experience

How to Apply

Please submit your resume and a brief cover letter (or a short video introduction if you prefer) to britt@barebum.ca telling us why you're excited about bare bum™ and what you'd bring to the role. Links to social media content, a portfolio, or examples of past work are strongly encouraged.