Business Development Manager (BDM) , Technical Sales Manager, Home Automation
Babbler Marketing Pvt LtdJob Description
To generate qualified leads for home automation solutions and systematically nurture them until conversion by coordinating with sales, design, and project teams.
Key Responsibilities1. Lead Generation
- Generate leads through digital channels (website inquiries, social media, paid ads, portals, WhatsApp, email campaigns).
- Handle incoming enquiries related to curtain automation, blinds, gate automation, shutters, skylights, ELV & smart home solutions.
- Identify potential customers such as homeowners, architects, interior designers, builders, and corporates.
- Maintain accurate lead data in CRM or lead tracking sheets.
2. Lead Qualification
- Understand client requirements: site type, scope, budget range, timelines.
- Classify leads as hot / warm / cold based on readiness and seriousness.
- Filter non-relevant or non-feasible enquiries to save sales time.
3. Lead Nurturing
- Regular follow-ups via calls, WhatsApp, and emails.
- Share product details, brochures, videos, and basic solution explanations.
- Educate clients on automation benefits, use cases, and options.
- Maintain consistent communication until the lead is sales-ready.
4. Sales Coordination
- Assign qualified leads to the sales / project team.
- Schedule site visits, demos, and meetings.
- Track feedback from sales and update lead status accordingly.
- Support sales team with client history and requirement notes.
5. CRM & Reporting
- Update CRM with follow-ups, remarks, and conversion status.
- Prepare daily/weekly reports on:
- Leads generated
- Leads qualified
- Leads converted
- Leads lost (with reasons)
- Monitor lead ageing and escalation of unattended leads.
6. Customer Experience Support
- Act as the first point of contact for customers.
- Ensure professional and prompt response to all enquiries.
- Coordinate with internal teams to avoid delays or miscommunication.
Skills Required
- Strong communication & follow-up skills
- Basic understanding of home automation / ELV systems (or willingness to learn)
- CRM handling and Excel proficiency
- Persuasive and customer-friendly approach
- Time management and multitasking ability
Preferred Background
- Experience in real estate, home automation, interiors, ELV, building solutions, or B2C/B2B sales support
- Freshers with good communication skills can also be considered
Key Performance Indicators (KPIs)
- Number of qualified leads per month
- Follow-up closure ratio
- Lead-to-site-visit conversion
- Lead-to-order conversion support
- Response time to enquiries
Job Type: Full-time
Pay: Up to ₹500,000.00 per year
Benefits
- Cell phone reimbursement
- Flexible schedule
- Health insurance
- Leave encashment
- Paid time off
- Provident Fund
Work Location: In person
About Babbler Marketing Pvt Ltd
Babbler Marketing Pvt Ltd
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