Summary

As a member of our Product Marketing group, you’ll represent the customer throughout a product’s journey from concept through development and launch. You’ll develop and apply insights to help infuse innovative features into our product development process. Together with our team, you’ll work to craft groundbreaking ideas into tangible products that excite the world. At Apple, we combine product management/development and product marketing responsibilities into a single, cross-functional Product Management role that collaborates with design, engineering, finance, legal, marketing communications, public relations, market research, sales, and support for maximum impact across the organization.

The Apple Watch, Home & Audio, Product Marketing Manager will own and drive Apple’s product-centric marketing strategy for multiple markets in Latin America and Canada, articulating the market ambition to deliver growth.

Description

The Product Marketing Manager will champion Apple Watch, Home, and Audio products across Latin America and Canada and seek innovative ways to keep our products at the heart of the customer conversation.

Responsibilities

• Articulate the product opportunities in the market and provide product insight and leadership to both the Marketing and Sales organizations.
• Lead the team to deliver product launches with excellence every time.
• Be a key stakeholder in driving the annual Marketing plan, outlining opportunities and actions that lead to growth and category leadership, instilling quarterly and half-yearly reviews.
• Act as a liaison between the Market and the Worldwide PM teams for all local business needs and feature requirements, shaping strategies and contributing to global initiatives.
• Influence product feature roadmaps, and make clear recommendations that improve the customer experience.
• Craft a market narrative to enable clear understanding of market dynamics, customer voice, opportunity, and set actions that all key stakeholders understand.
• Create competitive and breakthrough strategies that show a clear connection between vision and action.
• Plan and prioritize work to align with broader organizational goals.
• Use knowledge of business drivers, how strategies and tactics play out in the market, to guide actions.
• Builds partnerships and works collaboratively.

Minimum Qualifications

• 5+ years of experience in Product Marketing, Marketing, or related field
• Proficiency in English
• Excellent analytical skills

Preferred Qualifications

• BS/BA or equivalent experience
• Instinctive ability to be the voice of the customer
• Depth of technical awareness
• Strategic planning expertise
• Superior storytelling capabilities
• Presentation/negotiation skills
• Spanish, Portuguese, and/or French proficiency

Pay & Benefits

At Apple, base pay is one part of our total compensation package and is determined within a range. This provides the opportunity to progress as you grow and develop within a role. The base pay range for this role is between $118,600 and $176,900, and your base pay will depend on your skills, qualifications, experience, and location.

Apple employees also have the opportunity to become an Apple shareholder through participation in Apple Inc.’s discretionary employee stock programs. Employees are eligible for discretionary restricted stock unit award recommendations, and can purchase Apple Inc. stock at a discount if voluntarily participating in Apple Inc.’s Employee Stock Purchase Plan. Participation in Apple Inc.’s discretionary stock programs is governed by Apple Inc.’s stock plans and agreements and are not part of local employment contracts or compensation.

You’ll also receive benefits including: Comprehensive medical and dental coverage, retirement benefits, a range of discounted products and free services, and for formal education related to advancing your career at Apple, reimbursement for certain educational expenses — including tuition. Additionally, this role might be eligible for discretionary bonuses or commission payments as well as relocation. Learn more about Apple Benefits.

Note: Apple benefit and compensation programs are subject to eligibility requirements and other terms of the applicable plan or program.

Apple is an equal opportunity employer that is committed to inclusion and diversity. Apple provides reasonable accommodations to applicants with disabilities. Apple is a drug-free workplace.