Job Description
A company is looking for a Performance Marketing Lead to drive measurable growth in sales-qualified pipeline through an integrated demand system.
Key Responsibilities
Own quarterly and annual sales-qualified pipeline targets with clear accountability for ROI
Build and execute an integrated performance marketing strategy across various channels
Lead a structured growth experimentation program to improve conversion and pipeline velocity
Required Qualifications
6+ years of experience in B2B performance or demand generation marketing
Proven track record of generating measurable sales-qualified pipeline
Strong hands-on experience managing paid advertising platforms
Experience driving SEO and content programs that produce qualified demand
Proficiency with modern marketing tools and AI-enabled workflows
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