Job Description
A company is looking for a Paid Media Specialist to drive scalable, data-driven growth through high-impact paid media strategies.
Key Responsibilities
Plan, set up, and launch campaigns across various platforms including Google, LinkedIn, and Meta
Continuously optimize campaigns through budget reallocation, bidding strategies, and creative updates
Analyze performance and deliver actionable insights to stakeholders while managing global paid media investments
Required Qualifications
Hands-on experience managing paid campaigns across platforms like Google, LinkedIn, and Meta
Strong analytical skills to utilize website behavior and conversion data for decision-making
Experience in managing multi-country campaigns with compliance to data privacy regulations
Proven ability to run structured tests across keywords, creatives, and audiences
Experience collaborating with marketing and data teams to align paid media strategies with overall objectives
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