Role Overview
Twine is hiring a mid-level Social Media Manager - Part time. This is a full-time role in CA. Part of Twine's Brand hiring, posted last week. Full responsibilities, required qualifications, and the apply link are listed in the description below.
Salary Context
Salary is not disclosed in this posting. Market median for Mid-level Brand roles is $70k-$85k (based on 59 comparable listings). Many employers share specifics during the interview process or after an initial screen.
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Job description
Join a growing premium stationery brand focused on intentional living and high-quality analogue tools. This part-time freelance role centers on managing and elevating the brand’s Instagram presence, with Pinterest as a secondary channel. You will create, film, and edit engaging Reels, schedule and post content, repurpose user-generated content, and report on key social metrics. Working closely with the founder, you’ll have creative autonomy within established brand guidelines to produce calm, aesthetic content that aligns with a minimal, sensory brand voice. The ideal candidate has experience managing social media for premium or lifestyle brands and is comfortable working remotely, with a preference for those based in Melbourne.
Responsibilities
Develop and execute a content calendar for Instagram and Pinterest
Create, film, and edit Reels and other visual content
Repurpose user-generated content to fit brand guidelines
Write compelling, on-brand copy for posts and captions
Schedule and publish posts using social media management tools
Monitor, analyze, and report on social media performance metrics
Collaborate with the founder to align content with brand strategy
Maintain a consistent, aesthetic visual identity across channels
Skills And Requirements
Proven experience managing social media for premium or lifestyle brands
Strong content creation skills, including filming and editing short-form video (Reels)
Proficiency with Canva and social media scheduling tools
Experience managing Pinterest accounts is highly desirable
Excellent written communication and copywriting skills
Ability to produce calm, minimal, and sensory content
Strong understanding of social media analytics and reporting
Self-motivated, organized, and able to work independently
Based in Melbourne preferred, but remote candidates will be considered
Availability for approximately 10-15 hours per month on an ongoing basis
About Twine
Twine is a leading freelance marketplace connecting top freelancers, consultants, and contractors with companies needing creative and tech expertise. Trusted by Fortune 500 companies and innovative startups alike, Twine enables companies to scale their teams globally.
Our Mission
Twine's mission is to empower creators and businesses to thrive in an AI-driven, freelance-first world.
About Twine

Twine
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Frequently Asked Questions
How do I apply for the Social Media Manager - Part time position at Twine?
Use the Apply button above to submit your application directly to Twine. Most applications take less than 5 minutes if your resume and contact details are ready, and you'll be routed to the employer's official application system to finish.
Where is the Social Media Manager - Part time position at Twine located?
This position is based in CA. Twine has not indicated remote or hybrid options for this role, so candidates should plan for on-site work.
What does a Social Media Manager - Part time at Twine earn?
Twine has not disclosed a salary range in this posting. Many employers share specifics later in the interview process; you can also ask during a recruiter screen if compensation transparency is important to you.
When was the Social Media Manager - Part time role at Twine posted?
This role was posted on June 29, 2026 (8 days ago). It's still listed as actively hiring; we re-confirm openings against the source system multiple times per day and remove closed roles.
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