Digital Marketing and Content Specialist
triOS College Business Technology HealthcareRole Overview
triOS College Business Technology Healthcare is hiring a entry-level Digital Marketing and Content Specialist. This is a full-time role in Winnipeg. Part of triOS College Business Technology Healthcare's Brand hiring, posted last week. Full responsibilities, required qualifications, and the apply link are listed in the description below.
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Job Description
Join the Future of Education – Where Passion Meets Purpose
At triOS and Eastern College, we don’t just help students become job‑ready graduates – we ignite futures. We’re seeking kindred spirits who believe that learning can change lives.
As a Canada‑owned private career college, our vision is bold and our mission is clear. Integrity, dedication, readiness, and respect shape every classroom experience, team meeting, and morning coffee.
We’re Looking For People Who
Lead with integrity — you do what you say you’ll do.
Show up with heart — you bring your best to students and colleagues alike.
Embrace growth — you’re always learning, always evolving.
Value every voice — you believe respect isn’t optional; it’s essential.
If this sounds like you, you might be exactly who we’re looking for. We’re not just hiring – we’re building a community of educators and professionals who care deeply, dream boldly, and laugh often. If you’re searching for meaningful work that values your contribution, we invite you to apply.
We are proud to be one of Canada’s Best Managed Companies for 15 consecutive years, now recognized with Platinum designation. That’s not just a badge – it’s a reflection of our student‑first mindset and unwavering support for our team.
Let’s shape the future together.
Job Title
Digital Marketing and Content Specialist
Location
Mainly remote with occasional in‑office days, 2360 Meadowpine Blvd., Unit 1, Mississauga, ON L5N 6S2, and campus visits for special events or projects.
Hours
Monday to Friday, 8:00 am – 5:00 pm
Start Date
July 2026
Compensation $58,000 – $62,000 annually The Opportunity The Digital Marketing and Content Specialist provides executional and strategic support to the Digital Engagement Manager, with a strong focus on content writing, marketing communications, and brand storytelling that strengthen brand visibility, audience engagement, and lead generation.
This role is centered on content writing and editing across the customer journey, including email marketing, landing pages, web copy, blog content, social and ad copy, press releases, newsletters, internal and external communications, SEO and GEO content optimization, and campaign messaging.
What You’ll Be Doing
Lead the writing, editing, and proofreading of marketing content, including email campaigns, landing page copy, web copy, blog posts and ad copy.
Create and optimize email marketing campaigns and lead nurturing flows, including segmentation, personalization, targeted content, testing, and performance tracking.
Update and administer email distribution tools (LeadSquared and MailChimp).
Draft and support press releases, announcements, corporate communications, and stakeholder messaging in alignment with brand voice.
Plan, launch, and optimize paid advertising campaigns across platforms including Meta, and LinkedIn Ads, ensuring campaign copy, creative, targeting, and performance align with awareness and conversion goals.
Support SEO and GEO initiatives by conducting keyword research, optimizing web and content assets, and identifying opportunities to improve organic visibility and search performance.
Conduct market and audience research to identify trends, competitive insights, industry opportunities, emerging digital marketing best practices, and student persona insights.
Support content planning and editorial calendars to ensure timely delivery of campaign, web, email, blog, social, and communications content.
Monitor website, content, email, and campaign performance using tools such as Google Analytics, Search Console, heatmaps and CRM reporting.
Support referral and alumni program marketing initiatives, including campaign coordination, content development and performance tracking.
Support special projects and evolving digital initiatives as directed by the Digital Engagement Manager.
What You Bring To The Position
3+ years of experience in content writing, with strong attention to detail, grammar, tone, audience relevance, and brand consistency.
Experience planning, executing, and optimizing paid media campaigns across Meta Ads, Google Ads, and LinkedIn Ads.
Experience building and analyzing email campaigns and automated nurture flows.
Strong understanding of SEO, GEO, keyword research, content optimization, and digital discoverability best practices.
Experience conducting market research, competitor analysis, audience research, or customer insights work.
Familiarity with persona development, customer journey mapping, lead nurturing, and conversion‑focused marketing strategies.
Proficiency with Google Analytics, Search Console, email marketing platforms, and reporting tools.
Experience supporting referral programs and student recruitment campaigns is an asset.
Frequently Asked Questions
How do I apply for the Digital Marketing and Content Specialist position at triOS College Business Technology Healthcare?
Use the Apply button above to submit your application directly to triOS College Business Technology Healthcare. Most applications take less than 5 minutes if your resume and contact details are ready, and you'll be routed to the employer's official application system to finish.
Where is the Digital Marketing and Content Specialist position at triOS College Business Technology Healthcare located?
This position is based in Winnipeg. triOS College Business Technology Healthcare has not indicated remote or hybrid options for this role, so candidates should plan for on-site work.
What does a Digital Marketing and Content Specialist at triOS College Business Technology Healthcare earn?
triOS College Business Technology Healthcare has not disclosed a salary range in this posting. Many employers share specifics later in the interview process; you can also ask during a recruiter screen if compensation transparency is important to you.
When was the Digital Marketing and Content Specialist role at triOS College Business Technology Healthcare posted?
This role was posted on May 31, 2026 (8 days ago). It's still listed as actively hiring; we re-confirm openings against the source system multiple times per day and remove closed roles.
Is the Digital Marketing and Content Specialist role at triOS College Business Technology Healthcare entry-level?
Yes. This is an entry-level position. Strong candidates typically have 0-2 years of relevant work experience, internships, or significant project work. Read the full description for any specific qualification requirements triOS College Business Technology Healthcare has listed.
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