Role Overview
TradeJobsWorkforce is hiring a mid-level Paid Media Specialist. This is a full-time role in Albany. posted 4 days ago. Full responsibilities, required qualifications, and the apply link are listed in the description below.
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Job Description
Join our team as a Paid Media Specialist and make a significant impact on our clients' success! In this role, you will:
- Develop and execute comprehensive paid media strategies to enhance brand visibility and drive user acquisition.
- Manage and optimize campaigns across various platforms including paid search, remarketing, display, video, Facebook, and LinkedIn.
- Communicate effectively with clients, discussing strategies and presenting insightful monthly reports.
- Be accountable for client deliverables and achieving PPC performance goals.
- Design A/B tests and landing pages to maximize campaign effectiveness.
- Create compelling ad copy for Google, Facebook, and LinkedIn.
- Conduct in-depth keyword and competitor research.
- Create engaging display and social ad creatives.
- Analyze performance metrics and develop strategies for campaign and conversion rate improvements.
- Stay updated on best practices in paid media, keyword development tools, and industry trends.
- Achieve targeted ROI on a consistent basis.
- Continuously monitor and enhance all components of the Google Ads Quality Score, including Ad Relevance, Expected CTR, and Landing Page Experience.
- Ensure alignment among keyword targets, landing page content, and ad copy for optimal performance.
- Act in the best interest of our clients, providing honest recommendations about budget allocations.
- Treat our company and clients with the same dedication and care as you would your own.
We are located at [insert address]. If you are passionate about PPC and eager to drive results, we encourage you to apply!
Frequently Asked Questions
How do I apply for the Paid Media Specialist position at TradeJobsWorkforce?
Use the Apply button above to submit your application directly to TradeJobsWorkforce. Most applications take less than 5 minutes if your resume and contact details are ready, and you'll be routed to the employer's official application system to finish.
Where is the Paid Media Specialist position at TradeJobsWorkforce located?
This position is based in Albany. TradeJobsWorkforce has not indicated remote or hybrid options for this role, so candidates should plan for on-site work.
What does a Paid Media Specialist at TradeJobsWorkforce earn?
TradeJobsWorkforce has not disclosed a salary range in this posting. Many employers share specifics later in the interview process; you can also ask during a recruiter screen if compensation transparency is important to you.
When was the Paid Media Specialist role at TradeJobsWorkforce posted?
This role was posted on June 11, 2026 (4 days ago). It's still listed as actively hiring; we re-confirm openings against the source system multiple times per day and remove closed roles.
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