Community Outreach Specialist (Social Media Focus)

Community Outreach Specialist (Social Media Focus)

Organization: The Halifax Helpers

Location: Hybrid (Virtual & In-Person [on a needs only basis])

Position Type and pay: Part-Time (15h/week), 18$/H

Reports To: Executive Director / Leadership Team

About The Halifax Helpers

The Halifax Helpers (THH) is a youth-led nonprofit dedicated to providing free virtual academic support to K–12 students.

Position Overview

The Community Outreach Specialist plays a central role in expanding THH’s reach and strengthening its brand presence. This role blends creativity, relationship-building, and strategic outreach. The ideal candidate is proactive, highly organized, comfortable on camera, and passionate about youth-led social impact.

Key Responsibilities

1. Social Media & Branding (30%)

• Film and edit engaging video content for THH social media platforms
• Confidently appear on camera to explain topics and comfortable conducting interviews with students, volunteers, and partners
• Develop creative content ideas aligned with THH’s mission and growth strategy
• Manage the publishing of monthly blog posts written by volunteers, students, and partners
• Support website updates and light edits to maintain brand clarity and relevance
• Ensure brand consistency across platforms

Ideal Skills:

Video editing (e.g., CapCut, Canva, Adobe Premiere), storytelling, interviewing, visual branding, comfort with public-facing roles.

2. Virtual Outreach & Partnerships (30%)

• Conduct strategic social media outreach to potential service users (e.g facebook group posting)
• Draft and send partnership outreach emails to schools, community organizations, and youth groups
• Maintain active communication with existing partners
• Develop and distribute a recurring newsletter to keep partners engaged and informed
• Track outreach efforts and partnership engagement

Ideal Skills:

Professional communication, persuasive writing, relationship management, organization, CRM/database familiarity (an asset).

3. In-Person Outreach (20%)

• Find and represent THH at community events, fairs, and information booths
• Deliver clear and engaging explanations of THH’s mission and programs
• Network with educators, families, students, and community leaders
• Identify and pursue new local partnership opportunities

Ideal Skills:

Public speaking, confidence, networking, professionalism.

4. Administrative Support (20%)

• Support internal coordination and documentation
• Assist with scheduling, record-keeping, and program tracking
• Contribute to general organizational development tasks as needed

Qualifications

• Strong written and verbal communication skills
• Comfortable on camera and interviewing others
• Experience with social media content creation and video editing
• Highly organized and self-motivated
• Passion for education equity and youth empowerment
• Ability to work both independently and collaboratively

Assets:

• Previous nonprofit or youth leadership experience
• Website editing experience (e.g., Wix, Squarespace, WordPress)
• Graphic design experience

What You’ll Gain

• Direct impact in expanding educational access
• Hands-on experience in nonprofit program development
• Leadership and strategic communications experience
• Portfolio-building opportunities in branding and outreach
• Flexible, youth-driven working environment