Marketing Account Strategist

Marketing Account Strategist

The Concept Agency | GTA-based, Fully remote | Full-time

Who we are

The Concept Agency is a boutique DTC growth marketing agency working with beauty, wellness, skincare, fragrance, and jewelry brands in the $2–10M range. We handle email (Klaviyo), social, branding, and web — and we do it for founders who care about their brands as much as we do. Small team, high standards, zero corporate fluff. Our word for the year is Relentless, and we mean it.

The role

We're looking for a Marketing Account Strategist to own a portfolio of client brands — as both their strategic lead and their main point of contact. This is a 50/50 role: half building the strategy that moves brands forward, half sitting across the table (real or virtual) from the founders we work with. You'll sit alongside our account managers as a peer, owning your own clients end to end.

You've probably spent your first few years in the weeds — coordinating in ecom, social, or design — and you've grown into the person who now sets the direction. That path is exactly what we want. You know how the work actually gets made, so your strategy is grounded, not theoretical.

What you'll do

• Own a portfolio of DTC brand clients as their strategic lead and primary relationship
• Build and drive each client's growth strategy across email, social, and web
• Read the data and act on it — spot what's working, cut what isn't, and keep the strategy moving
• Run client calls: present the plan, set the vision, keep the relationship strong
• Partner with our designers, specialists, and account team to get strategy executed cleanly
• Spot growth opportunities within your accounts and bring them forward

What you bring

• 3-4 years in marketing/e-commerce marketing ideally agency-side
• A path from execution into strategy — you started as a coordinator (ecom, social, or design) and grew into leading the work
• A genuinely analytical brain: comfortable in the numbers, able to turn data into decisions
• A creative eye — you understand brand, aesthetics, and storytelling, especially in beauty/wellness/jewelry
• Strong client presence: confident on calls, clear in writing, calm under pressure
• The organization to run multiple clients without dropping threads

Bonus points

• Hands-on Klaviyo experience
• Direct experience with beauty, wellness, fragrance, or jewelry brands
• Working knowledge of Shopify

The details

• Location: GTA-based, fully remote
• Type: Full-time
• Compensation: $70,000 CAD