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Job Description
Marketing Analytics Manager
We're building out our performance marketing function and looking for a Marketing Analytics Manager to own the measurement infrastructure that powers our growth decisions. This is a foundational role you'll be the connective tissue between performance marketing and our data team, translating business questions into rigorous analytical projects and building toward a robust, multi-touch understanding of how our marketing spend drives patient acquisition and LTV. You'll own two critical work streams: incrementality and holdout testing methodology, and our internal attribution model with a longer-term mandate to evolve that model into a full Marketing Mix Model (MMM).
Cross-Functional Project Management Between Performance & Data
Serve as the primary translator between performance marketing and the data team scoping requests, writing clear briefs, managing timelines, and QA-ing outputs
Prioritize the analytics backlog in partnership with the VP of Marketing and Director of Performance
Communicate findings, needs, and AI's clearly to both technical and non-technical stakeholders
Audit data inputs, identify gaps, and work with the data team to ensure model integrity over time
Translate attribution outputs into actionable channel-level insights for the performance marketing team
Build toward a Marketing Mix Model that gives leadership clear visibility into how budget allocation drives outcomes across channels and geographies
Partner with the data team on data pipeline requirements, model architecture, and validation approaches
Help define the analytical roadmap for marketing measurement as Solace scales
Building the measurement infrastructure that tells us what's working, what's not, and where to double down so every dollar we spend moves us closer to the patients who need us most.
A data-informed marketer who loves using experimentation and analytics to improve every touchpoint.
A builder and optimizer who can bring structure and process to fast-evolving environments.
6+ years of experience in marketing analytics, growth analytics, or a related quantitative field
Strong working knowledge of incrementality testing, causal inference, and holdout methodology
Proficiency in data interpretation, reporting, and optimization recommendations; Hands-on experience building or maintaining attribution models (multi-touch preferred)
Proficiency in SQL; Python or R a strong plus
Experience project managing analytics requests across data and marketing teams
Exceptional organization and attention to detail, with the ability to manage multiple priorities simultaneously
Bonus: experience in healthcare, fintech, or other regulated industries, a 3-sided marketplace, or in a fast-paced startup environment, experience managing a team, lives in the Bay Area
We're a team of ambitious, mission-driven individuals working to make healthcare more human. At Solace, you'll have the opportunity to contribute meaningfully to one of the fastest-growing healthcare startups in the U.This is a fully remote position, but Bay Area preferred.
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