Role Overview
SmartCoffee is hiring a mid-level Public Relations Specialist. This is a full-time role in Blackfalds. Full responsibilities, required qualifications, and the apply link are listed in the description below.
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Job Description
- Durée de l'emploi: Permanent
- Langue de travail: Bilingue
- Heures de travail: 32 to 40 hours per week
- Education:
- Expérience:
- Education
- Master's degree
- Asset languages
- Ukrainian
- Work setting
- Rural area
- Relocation costs not covered by employer
- Private company, corporation or industry
- Tasks
- Develop communication strategies
- Evaluate communication strategies and programs
- Implement communication strategies and programs
- Oversee the preparation of public written material
- Prepare written material such as reports, briefs, website content
- Provide consultation on planning and starting of new businesses.
- Write speeches, presentations and press releases
- Administer programs to promote industrial and commercial business investment in rural and urban areas
- Perform administrative tasks
- Conduct surveys and analyze data on the buying habits and preferences of wholesale and retail consumers
- Conduct comparative research on marketing strategies for industrial and commercial products
- Act as spokesperson for an organization
- Advise clients on advertising or sales promotion strategies
- Answer written and oral inquiries
- Assist in the preparation of brochures, reports, newsletters and other material
- Co-ordinate special publicity events and promotions
- Conduct public opinion and attitude surveys
- Gather, research and prepare communications material
- Initiate and maintain contact with the media
- Prepare and/or deliver educational, publicity and information programs, materials and sessions
- Conduct analytical marketing studies
- Conduct social or economic surveys on local, regional, or international areas to assess development of potential and future trends
- Review and evaluate commercial or industrial development proposals
- Design market research questionnaires
- Develop portfolio of marketing materials
- Design, conduct and analyze quantitative and qualitative research projects
- Develop feasibility studies
- Conduct online marketing, E-commerce and Website promotions
- Maintain database of potential franchisees, real estate locations and on-line buy/sell Internet sites
- Develop marketing strategies
- Deliver presentations at conferences, workshops or symposia
- Maintain and manage digital database
- Write and edit press releases, newsletter and communications materials
- Copywrite
- Supervision
- 1 to 2 people
- Certificates, licences, memberships, and courses
- Google AdWords Certification
- APR (Accredited in Public Relations) designation
- Membership in the Canadian Public Relations Society
- Computer and technology knowledge
- Internet of things (IoT)
- Salesforce
- Google Drive
- MailChimp
- Zoho CRM
- Electronic mail
- WordPress
- Area of work experience
- Community service organization
- Product development
- Specialization or experience
- Specialized environmental skills and knowledge
- Area of specialization
- Interactive/new media
- Communications
- Brand management
- Corporate social responsibility
- Digital media
- Strategy
- Security and safety
- Criminal record check
- Work conditions and physical capabilities
- Work under pressure
- Tight deadlines
- Fast-paced environment
- Attention to detail
- Large workload
- Physically demanding
- Personal suitability
- Efficient interpersonal skills
- Excellent oral communication
- Excellent written communication
- Flexibility
- Initiative
- Judgement
- Organized
- Team player
- Accurate
- Dependability
- Reliability
- Integrity
- Quick learner
- Due diligence
- Screening questions
- Do you have the required certifications listed in the job posting?
- Do you meet the language requirements listed in the job posting?
- Other
- Use of artificial intelligence
- Experience
- 2 years to less than 3 years
- Employment terms options
- To be determined
- Green job
- Involves duties and responsibilities that lead to positive environmental outcomes
- Workplace information
- Hybrid
- Financial benefits
- Bonus
- Other benefits
- Free parking available
- Support for Indigenous people
- Provides cultural competency training and/or awareness training to all employees to create a welcoming work environment for Indigenous workers
- Supports for visible minorities
- Participates in a government or community program or initiative that supports members of visible minorities
- Provides diversity and cross-cultural training to create a welcoming work environment for members of visible minorities
Frequently Asked Questions
How do I apply for the Public Relations Specialist position at SmartCoffee?
Use the Apply button above to submit your application directly to SmartCoffee. Most applications take less than 5 minutes if your resume and contact details are ready, and you'll be routed to the employer's official application system to finish.
Where is the Public Relations Specialist position at SmartCoffee located?
This position is based in Blackfalds. SmartCoffee has not indicated remote or hybrid options for this role, so candidates should plan for on-site work.
What does a Public Relations Specialist at SmartCoffee earn?
SmartCoffee has not disclosed a salary range in this posting. Many employers share specifics later in the interview process; you can also ask during a recruiter screen if compensation transparency is important to you.
When was the Public Relations Specialist role at SmartCoffee posted?
This role was posted on April 9, 2026 (70 days ago). It's still listed as actively hiring; we re-confirm openings against the source system multiple times per day and remove closed roles.
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