Role Overview
Silent Infotech is hiring a staff-level Digital Marketing Head – B2C Growth. This is a full-time role in IN. posted 4 weeks ago. Full responsibilities, required qualifications, and the apply link are listed in the description below.
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Job Description
Ahmedabad / Gandhinagar, India
We are looking for an experienced Digital Marketing Head with around 10+ years of experience and strong expertise in B2C marketing, performance marketing, brand building, customer acquisition, and digital growth.
The candidate should be able to lead the complete digital marketing function - from strategy and planning to execution, campaign optimization, team management, and revenue growth.
Key Responsibilities
- Build and execute the complete B2C digital marketing strategy
- Plan and manage paid campaigns across Google, Meta, LinkedIn, YouTube, Instagram, and other platforms
- Drive customer acquisition, brand visibility, lead generation, and online sales
- Manage SEO, social media, content marketing, email marketing, influencer marketing, and automation campaigns
- Track and improve ROI, CAC, conversion rates, traffic, engagement, and revenue
- Manage marketing budgets and ensure maximum return on spend
- Work closely with sales, design, content, product, and leadership teams
- Build and manage a digital marketing team with clear KPIs
- Improve website traffic, landing pages, and customer conversion journeys
- Coordinate with external vendors, agencies, freelancers, and service providers required for digital marketing activities
- Identify, evaluate, negotiate, and onboard vendors for services such as performance marketing, SEO, content, design, video production, influencer marketing, PR, automation, and marketing tools
- Ensure vendors deliver quality work on time and within the approved budget
- Monitor vendor performance and maintain strong working relationships with external partners
Required Experience
- 10+ years of digital marketing experience
- Strong hands-on experience in B2C marketing
- Proven success in scaling consumer-focused campaigns
- Strong knowledge of paid ads, SEO, social media, content, email marketing, and analytics
- Experience in managing marketing teams and budgets
- Strong understanding of funnels, customer behavior, branding, and conversion optimization
- Experience with tools like Google Ads, Meta Business Suite, Google Analytics, Search Console, CRM, and email marketing platforms
Preferred Skills
- Experience in consumer products, e-commerce, apps, SaaS, hardware products, or lifestyle brands
- Good understanding of influencer marketing and brand collaborations
- Strong analytical, creative, and leadership skills
- Ability to work in a fast-growing environment
What We Are Looking For?
We are looking for a growth-focused marketing leader who can take ownership of the complete digital marketing function and help scale the brand in the B2C market.
The ideal candidate should be strategic, creative, data-driven, and execution-oriented.
Why Join Us
- Lead the complete B2C digital growth function
- Work on high-potential products and campaigns
- Direct involvement with leadership and business strategy
- Freedom to build, experiment, and scale marketing channels
- Opportunity to build and lead a strong marketing team
Customer Relationship
Personal Evolution
Autonomy
Administrative Work
Technical Expertise
Frequently Asked Questions
How do I apply for the Digital Marketing Head – B2C Growth position at Silent Infotech?
Use the Apply button above to submit your application directly to Silent Infotech. Most applications take less than 5 minutes if your resume and contact details are ready, and you'll be routed to the employer's official application system to finish.
Where is the Digital Marketing Head – B2C Growth position at Silent Infotech located?
This position is based in IN. Silent Infotech has not indicated remote or hybrid options for this role, so candidates should plan for on-site work.
What does a Digital Marketing Head – B2C Growth at Silent Infotech earn?
Silent Infotech has not disclosed a salary range in this posting. Many employers share specifics later in the interview process; you can also ask during a recruiter screen if compensation transparency is important to you.
When was the Digital Marketing Head – B2C Growth role at Silent Infotech posted?
This role was posted on May 21, 2026 (29 days ago). It's still listed as actively hiring; we re-confirm openings against the source system multiple times per day and remove closed roles.
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