Senior Product Manager - US Business Deposit Products (GTM), Global Transaction Banking

Requisition ID: 202027

Salary Range: 110,700.00 - 211,800.00

Please note that the Salary Range shown is a guideline only. Salary offered may vary based on factors, including, but not limited to, the successful candidate’s relevant knowledge, skills, and experience.

Join a purpose driven winning team, committed to results, in an inclusive and high-performing culture.

Sr. Product Manager – US Business Deposit Products (GTM), Global Transaction Banking

Global Transaction Banking

Global Transaction Banking (GTB) is the payments and transaction engine of Scotiabank. We support Small Business, Commercial and Corporate clients with effective treasury management solutions coupled with a best-in-class service model, making it easy for clients to do business with us.

As businesses build their digital capabilities and transform their operating models, their payment needs are evolving too. Boasting a unique global footprint, GTB’s comprehensive suite of innovative banking solutions help our business clients generate operational efficiencies, streamline, and simplify payments, improve working capital performance, and mitigate financial risk.

At Scotiabank, we embrace your strengths, ideas, and ambitions. GTB is a fast-growing team with a focus on the Americas, particularly Canada, the U.S., Mexico, and we are seeking top tier talent to complement our organization.

Join a purpose-driven winning team, committed to results, in an inclusive and high-performing culture.

Purpose:

Contributes to the overall success of Global Transaction Banking (GTB) in North America by ensuring specific individual goals, plans, initiatives are executed and delivered in support of the team’s business strategies and objectives. Ensures all activities conducted are in compliance with governing regulations, internal policies and procedures.

The Sr. Product Manager – US Business Deposit Products (GTM) is accountable for ideation, planning, defining and executing the Go-To-Market (GTM) strategy and tactical plans for US-domiciled Business Deposit Products. In collaboration with all stakeholder and partner teams, the individual will be leading and managing the end-to-end GTM efforts from a product perspective, with the overarching objective of contributing to sustainable and scalable revenue growth, profitability, and increased market share of US-domiciled business deposits products and related solutions.

Accountabilities:

• Leads and drives a customer-first culture to be able to bring in new clients to the Bank, deepen existing client relationships and improve client experience
• Conceptualizes, develops, leads/supports and implements GTM strategies for the US Business Deposit Products – including but not limited to the following -
• GTM roadmaps
• Strategic and tactical GTM plans
• Initiatives to establish, maintain and/or enhance our competitive position
• Enhance customer experience
• Simplify the sales experience
• Build internal efficiencies
• Streamline product-related processes and procedures
• Supports the Director – US Business Deposit Products, the Product Owner(s), Sales teams, partner teams and the leadership team by –
• leading and managing the end-to-end GTM lifecycle for new and existing clients – for all in-flight and future initiatives
• delivering on assigned (or ad hoc) mandates, key strategic initiatives and priorities and contributing to the overall development of the strategic direction of the business
• Responsible for managing the GTM and promotion of the new US-domiciled deposit products and related solutions, with an objective to drive increased product penetration, customer growth (new and existing) and customer satisfaction by:
• Generating customer insights and market benchmarking:
• Generate in-depth GTM insights by understanding customer needs - using customer validation techniques, persona creation, analyzing customer behavior and market trends
• Analyzing the existing deposits portfolio to determine typical customer behavior, product mix, competitive data, segment/industry trends etc. to identify and execute on GTM opportunities
• Deploy learning strategies to gain more information about the market and identify corresponding opportunities, such as: market segmentation, market development, market refinement etc.
• Generating internal insights:
• Bringing in feedback and insights from our internal front-end teams, middle-office, back-end teams, control functions and our partners to strengthen the GTM approach and offering
• Proactively identifying opportunities to close out gaps and/or inefficiencies in customer-facing and/or internal processes and procedures to improve GTM experience
• Training / Education:
• Identifying product education and training needs to deliver multi-channel programs for the sales teams, across the enterprise, to accelerate GTM momentum to drive sales growth
• Project planning:
• Outline, track and execute on the E2E GTM strategy and project plan (including pilot plans, launch pla