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Brand Strategist (BFSI & Content - Led Marketing)

Proof-of-Skill
Full Timeentry
INPosted 2 days ago

Role Overview

Proof-of-Skill is hiring a entry-level Brand Strategist (BFSI & Content - Led Marketing). This is a full-time role in IN. Part of Proof-of-Skill's Brand hiring, posted 2 days ago. Full responsibilities, required qualifications, and the apply link are listed in the description below.

Salary Context

Salary is not disclosed in this posting. Market median for Entry-level Brand roles is $46k-$60k (based on 14 comparable listings). Many employers share specifics during the interview process or after an initial screen.

Resume Keywords to Include

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Brand StrategyORComplianceBrandStrategistBFSIIPsResponsibilities

Job description

We're looking for a Brand Strategist who can lead idea formation and strategic thinking for BFSI and personal finance brands. This role focuses on shaping what we say, why we say it, and how it comes alive across content, campaigns, and long-term IPs. You'll work closely with the founder and creative teams to translate complex financial products, market context, and investor behaviour into clear, compelling strategies that work within BFSI realities.

Responsibilities

  • Drive idea formation and strategic direction for content, campaigns, and IPs.
  • Build content and brand strategies for mutual funds, fintech brands, NFOs, and investor education platforms.
  • Define messaging frameworks, tonality, and narrative arcs.
  • Collaborate with copy, design, video, and social teams to bring ideas to life.
  • Ensure concepts balance creativity, clarity, and compliance.
  • Support pitches and proposals with strong strategic thinking.
  • Stay updated on markets, investor behaviour, and content trends.

Requirements

  • 1-3 years of experience in brand strategy, content strategy, or planning.
  • Exposure to BFSI, fintech, or regulated categories.
  • Strong ability to simplify complex financial ideas.
  • Good understanding of digital-first content formats.
  • Clear communicator who thinks ideas-first, not format-first.

This job was posted by Hiring Partnerships At Proofofskill from Proof-of-Skill.

About Proof-of-Skill

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Frequently Asked Questions

How do I apply for the Brand Strategist (BFSI & Content - Led Marketing) position at Proof-of-Skill?

Use the Apply button above to submit your application directly to Proof-of-Skill. Most applications take less than 5 minutes if your resume and contact details are ready, and you'll be routed to the employer's official application system to finish.

Where is the Brand Strategist (BFSI & Content - Led Marketing) position at Proof-of-Skill located?

This position is based in IN. Proof-of-Skill has not indicated remote or hybrid options for this role, so candidates should plan for on-site work.

What does a Brand Strategist (BFSI & Content - Led Marketing) at Proof-of-Skill earn?

Proof-of-Skill has not disclosed a salary range in this posting. Many employers share specifics later in the interview process; you can also ask during a recruiter screen if compensation transparency is important to you.

When was the Brand Strategist (BFSI & Content - Led Marketing) role at Proof-of-Skill posted?

This role was posted on July 4, 2026 (2 days ago). It's still listed as actively hiring; we re-confirm openings against the source system multiple times per day and remove closed roles.

Is the Brand Strategist (BFSI & Content - Led Marketing) role at Proof-of-Skill entry-level?

Yes. This is an entry-level position. Strong candidates typically have 0-2 years of relevant work experience, internships, or significant project work. Read the full description for any specific qualification requirements Proof-of-Skill has listed.

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