Role Overview
Placements24 is hiring a Senior Brand Manager, FMCG. This is a full-time role in IN. Part of Placements24's Brand hiring. Full responsibilities, required qualifications, and the apply link are listed in the description below.
Resume Keywords to Include
Make sure these keywords appear in your resume to improve ATS scoring
Sign up free to auto-tailor your resume with all these keywords and get a higher ATS score
Job Description
As a Senior Brand Manager at our client's prominent Fast-Moving Consumer Goods (FMCG) company in Noida, Uttar Pradesh, IN, your role is crucial in developing and executing comprehensive brand strategies for key consumer products. Your responsibilities will include:
- Leading all aspects of brand management such as product innovation, marketing campaign development and execution, P&L management, and go-to-market strategies.
- Conducting market research, analyzing sales data, and identifying opportunities for brand growth.
- Collaborating closely with cross-functional teams including sales, R&D, supply chain, and creative agencies to ensure cohesive brand messaging and effective product launches.
- Managing the brand's advertising and promotional budgets, optimizing media spend, and measuring the effectiveness of marketing initiatives.
- Developing compelling brand positioning, defining target audiences, and crafting engaging brand narratives.
To excel in this role, you should have a deep understanding of consumer insights, market trends, and competitive landscapes within the FMCG sector. Your ability to build strong brands, influence stakeholders, and drive results in a fast-paced environment will be essential. A strong understanding of digital marketing, social media strategy, and e-commerce trends is highly desirable.
Qualifications required for this role include:
- A Master's degree in Business Administration (MBA) or Marketing.
- Significant experience in brand management within the FMCG industry.
This position involves regular interaction with internal teams and external partners, making it an on-site role. As a Senior Brand Manager at our client's prominent Fast-Moving Consumer Goods (FMCG) company in Noida, Uttar Pradesh, IN, your role is crucial in developing and executing comprehensive brand strategies for key consumer products. Your responsibilities will include:
- Leading all aspects of brand management such as product innovation, marketing campaign development and execution, P&L management, and go-to-market strategies.
- Conducting market research, analyzing sales data, and identifying opportunities for brand growth.
- Collaborating closely with cross-functional teams including sales, R&D, supply chain, and creative agencies to ensure cohesive brand messaging and effective product launches.
- Managing the brand's advertising and promotional budgets, optimizing media spend, and measuring the effectiveness of marketing initiatives.
- Developing compelling brand positioning, defining target audiences, and crafting engaging brand narratives.
To excel in this role, you should have a deep understanding of consumer insights, market trends, and competitive landscapes within the FMCG sector. Your ability to build strong brands, influence stakeholders, and drive results in a fast-paced environment will be essential. A strong understanding of digital marketing, social media strategy, and e-commerce trends is highly desirable.
Qualifications required for this role include:
- A Master's degree in Business Administration (MBA) or Marketing.
- Significant experience in brand management within the FMCG industry.
This position involves regular interaction with internal teams and external partners, making it an on-site role.
Frequently Asked Questions
How do I apply for the Senior Brand Manager, FMCG position at Placements24?
Use the Apply button above to submit your application directly to Placements24. Most applications take less than 5 minutes if your resume and contact details are ready, and you'll be routed to the employer's official application system to finish.
Where is the Senior Brand Manager, FMCG position at Placements24 located?
This position is based in IN. Placements24 has not indicated remote or hybrid options for this role, so candidates should plan for on-site work.
What does a Senior Brand Manager, FMCG at Placements24 earn?
Placements24 has not disclosed a salary range in this posting. Many employers share specifics later in the interview process; you can also ask during a recruiter screen if compensation transparency is important to you.
When was the Senior Brand Manager, FMCG role at Placements24 posted?
This role was posted on May 3, 2026 (34 days ago). It's still listed as actively hiring; we re-confirm openings against the source system multiple times per day and remove closed roles.
How much experience does the Senior Brand Manager, FMCG role at Placements24 require?
This is a senior-level position. Most senior roles call for 5+ years of directly relevant experience. Placements24 lists their specific requirements in the description below, so review the must-have qualifications closely before applying.
AI-powered job search
Get every job scored to your resume
Upload your resume and get jobs ranked, your resume tailored, and employee contacts found automatically.
Get Started FreeNo credit card to start