Senior Analyst - Programmatic

This position involves planning and executing marketing strategies, primarily for foreign-owned companies. You will deeply understand the challenges faced by diverse industries such as IT, finance, and fashion, and propose innovative solutions. Building trust with clients through English communication and presentations is also essential. You will collaborate with diverse internal and external team members to simultaneously manage multiple projects. Utilizing data analysis, you will verify the effectiveness of strategies and plan the next steps. Beyond media planning, opportunities abound for cross-disciplinary challenges such as content marketing and influencer marketing. For those who can understand and adapt flexibly to cultural and value differences in a diverse environment, this is a stimulating and growth-oriented field. Job Description: Mandatory Requirements [Experience] Experience in digital marketing (2 years or more preferred) Experience in media planning or marketing. Experience in growth and initiatives related to a brand, product, or project. 【skill】 Teamwork and communication skills Negotiation skills with clients and media flexibility Desired Candidate Profile Building Trust Through Communication Skills: This role involves building trusting relationships with diverse stakeholders both inside and outside the company, and developing communication skills to advance projects. Since presentations and negotiations in English are commonplace, a global perspective and language skills are essential. We are looking for someone with a creative mindset to develop unconventional media strategies for global companies across diverse industries. This includes not only staying up-to-date with the latest trends in digital media and technology, but also understanding consumer psychology to create added value. We are looking for someone who can drive multiple projects simultaneously in a fast-paced environment. The ability to collaborate with a team and achieve results towards achieving goals is essential. We are looking for individuals with the data analysis skills to refine strategies, verify the effectiveness of initiatives using data, and utilize that data to inform future actions. They can interpret numbers and update strategies accordingly. Flexibility to embrace change: We welcome a willingness to take on diverse challenges, not just in media planning, but also in content creation, influencer marketing, and more. We also welcome a mindset that creates value beyond your assigned role. We are looking for someone who can embrace diversity and transform it into a strength. You will be working with multinational clients and colleagues from countries such as the UK, Singapore, and Australia. We welcome individuals who understand and can flexibly adapt to cultural and value differences. Language Japanese language proficiency: JLPT N2 English proficiency: Fluent. Business use experience is required (speaking, reading, and writing). *A level of proficiency in both Japanese and English that allows for business-like communication is required. PC skills Excel: Use functions such as VLOOKUP, IF function, and Pivot to create tables and graphs necessary for data aggregation and analysis. Word: Business level PowerPoint: Experience creating proposals and reports. Location: DGS India - Chennai - Anna Nagar Tyche Towers Brand: Paragon Time Type: Full time Contract Type: Permanent Can’t find a suitable job? Sign up for job alerts tailored to your interests and be first in line for new opportunities. About dentsu For over 120 years, innovation has been a core tenet of our offering – exploring new ways to reach, engage and nurture relationships with audiences. Together we drive a multiplier effect for clients at a global scale, through the development of Integrated Growth Solutions that are underpinned by our promise to clients: innovating to impact. Be a force for good. Sustainability is a vital part of our business and an important area of focus for our clients. We’re leading the way – helping to build a more sustainable planet. Dream loud. In this moment of transformation, we need our people to be fearless, embracing change and ambiguity, driven by the love for their work and excitement for the future. Team without limits. We create opportunities for connection and collaboration between our colleagues and clients, building a sense of belonging and having some fun along the way. Find out more about us Who we are Our Social Impact Our work