Key Account Manager (KAM) – Healthcare Marketing (Neurology & Neuro-Rehab)

Position: Key Account Manager (KAM) – Healthcare Marketing (Neurology & Neuro-Rehab)

Location: Mumbai Experience: 3–4 Years (Hospital/Clinic Marketing) Compensation: Up to ₹8 LPA Specialty Focus: Neurology & Neuro-Physiotherapy Rehabilitation Experience

About the Role

We are looking for a proactive and relationship-driven Key Account Manager to drive business growth and patient footfall for our dedicated Neurology and Neuro-Physiotherapy Rehabilitation Centre. In this role, you will be the face of the facility in the Mumbai market, responsible for building strong referral networks, managing corporate healthcare tie-ups, and ensuring an exceptional, supportive experience for patients undergoing neurological care and long-term neuro-rehab.

Key Responsibilities

• Referral Network Generation: Identify, meet, and build strong professional relationships with General Practitioners (GPs), Consulting Physicians, Orthopedics, and other neighborhood specialists to drive clinical referrals for Neurology consultations and Neuro-Physiotherapy rehabilitation programs.
• Key Account Management: Manage and grow relationships with corporate clients, TPAs, and large residential societies to promote health check-ups, stroke-awareness programs, and specialized, long-term neuro-rehab packages (e.g., post-stroke recovery, Parkinson's care, neuropathy rehab).
• Patient Journey & Centre Experience: Act as the central point of contact for referring doctors regarding their patients' clinical and therapeutic progress. Ensure a seamless, highly empathetic experience for patients throughout their rehabilitation journey by coordinating with neurologists, senior physiotherapists, and operations teams.
• BTL Activities & Event Execution: Conceptualize, plan, and execute Continuing Medical Education (CME) programs, Round Table Meetings (RTMs), and public health/stroke awareness camps to build local salience for the Centre's specialized rehab capabilities.
• Target Achievement: Take ownership of department-specific revenue and footfall targets (Doctor Consultations and Physiotherapy/Rehab Sessions) and track daily/weekly conversion metrics.
• Market Intelligence: Monitor competitor clinic activities, therapy pricing, and new rehabilitation technologies in the local market, providing actionable insights to the management team.

Candidate Profile & Qualifications

• Experience: 3 to 4 years of proven experience in healthcare marketing, specifically in driving referrals for a hospital or specialized clinic. Prior exposure to the Neurology, Physiotherapy, or Neuro-Rehabilitation domain is highly preferred.
• Education: A Bachelor’s degree in Science, Pharmacy, Physiotherapy (BPT), or Business. An MBA or a Master’s degree in Healthcare Management is a strong advantage.
• Local Market Knowledge: Deep understanding of the Mumbai healthcare landscape with a pre-existing network of referring doctors and clinics in the region.
• Skills & Competencies: Excellent negotiation, presentation, and interpersonal skills. High empathy and problem-solving ability are crucial for managing the patient experience for those requiring intensive neuro-physiotherapy.