Innovative Growth Marketing Manager Focused on Digital Acquisition
Kitco Metals Inc.Job Description
Drive digital acquisition and customer growth as a strategic Growth Marketing Manager. Leverage data, optimize campaigns, and execute creative marketing strategies in a flexible work environment.
In this role, you will own and enhance customer acquisition programs aimed at increasing traffic and driving revenue. A successful candidate will showcase experience in campaign management and a strong grasp of digital marketing metrics, including CAC, LTV, and ROAS. Your insights will be crucial in scaling impactful marketing strategies.
Key Responsibilities:
- Lead and scale acquisition channels for digital growth
- Plan and execute campaigns across various digital platforms
- Optimize for ROAS and minimize CAC through strategic insights
- Develop creative testing engines for performance enhancement
- Analyze customer journey metrics for optimization
Requirements
- 5+ years in digital growth marketing roles
- Proven skills managing paid media campaigns
- Strong data analysis and strategy development capabilities
- Familiarity with CRM systems for lifecycle marketing
- Experience collaborating on marketing creative assets
Take the reins on digital marketing initiatives that drive acquisition and revenue growth through effective strategies and creative excellence.
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