Content Writer – Paid Media & Retention

Company Description

Kimirica is a luxury lifestyle brand dedicated to creating meaningful self-care experiences through unique fragrances, premium vegan formulations, and thoughtfully crafted products. With a decade-long legacy, it is loved and trusted by leading luxury hotels and resorts worldwide. Headquartered in India, Kimirica offers a wide range of bath & body, skincare, fragrances, and home wellness products, all sustainably made and 100% vegan, cruelty-free, and paraben-free.

Focused on wellness, ethics, and innovation, Kimirica strives to bring moments of joy into everyday life.

Role Description

This is a full-time on-site role for a Content Writer specializing in Paid Media & Retention, based in Indore.

The Content

Writer will be responsible for crafting and managing high-quality content tailored to enhance customer retention and engagement through paid media campaigns.

Key responsibilities include developing content strategies, writing and editing digital assets, conducting research, and optimizing content for media effectiveness. Collaboration with marketing teams to align content with branding and campaign goals is a key part of this role.

Qualifications

• Proficiency in Web Content Writing, Writing, and Proofreading
• Experience in Content Strategy and Research
• Strong understanding of content development for paid media and customer retention strategies
• Excellent written and verbal communication skills
• Ability to manage multiple projects and deadlines effectively
• Familiarity with digital marketing and analytics is a plus
• Bachelor's degree in Media, Communications, Marketing, or a related field
• Prior experience in the lifestyle or luxury brand sector is advantageous