PPC Specialist (Google, Meta & LinkedIn Ads)

As a PPC Specialist (Google, Meta & LinkedIn Ads) at our company, you will play a crucial role in managing and optimizing our paid advertising campaigns across Google and Social Media platforms. Your expertise in digital marketing strategies, data analysis, and performance-driven advertising will be key to maximizing ROI.

• *Key Responsibilities:**
• Plan, execute, and optimize Google Ads, Meta Ads & LinkedIn Ads campaigns.
• Conduct keyword research and develop ad strategies to improve campaign performance.
• Monitor and analyze ad performance using Google Analytics, Meta Business Suite & LinkedIn Campaign Manager.
• Optimize ad creatives, bidding strategies, and landing pages for higher conversions.
• Implement A/B testing to improve ad copy, targeting, and placement.
• Manage budget allocation and ensure cost-effective ad spending.
• Track KPIs such as CTR, CPC, ROAS, and Conversion Rate to improve results.
• Stay updated with the latest PPC trends, algorithms, and best practices.
• Generate weekly and monthly reports on campaign performance and insights.
• *Qualifications and Experience:**
• Minimum 2-3 years of hands-on PPC campaign management experience.
• Platforms Expertise in Google Ads, Meta Ads (Facebook & Instagram), and LinkedIn Ads.
• Proficiency in analytical tools such as Google Analytics, Google Tag Manager, and Facebook Pixel.
• Understanding of SEO & SEM, including keyword research and audience segmentation.
• Experience with technical skills like UTM tracking, conversion tracking, and remarketing strategies.

Join us in our team-oriented atmosphere that fosters personal and skilled growth for our employees through targeted training programs, attractive benefits, and perks. Grow your career with exciting opportunities in IT Careers in Amsterdam and beyond. As a PPC Specialist (Google, Meta & LinkedIn Ads) at our company, you will play a crucial role in managing and optimizing our paid advertising campaigns across Google and Social Media platforms. Your expertise in digital marketing strategies, data analysis, and performance-driven advertising will be key to maximizing ROI.

• *Key Responsibilities:**
• Plan, execute, and optimize Google Ads, Meta Ads & LinkedIn Ads campaigns.
• Conduct keyword research and develop ad strategies to improve campaign performance.
• Monitor and analyze ad performance using Google Analytics, Meta Business Suite & LinkedIn Campaign Manager.
• Optimize ad creatives, bidding strategies, and landing pages for higher conversions.
• Implement A/B testing to improve ad copy, targeting, and placement.
• Manage budget allocation and ensure cost-effective ad spending.
• Track KPIs such as CTR, CPC, ROAS, and Conversion Rate to improve results.
• Stay updated with the latest PPC trends, algorithms, and best practices.
• Generate weekly and monthly reports on campaign performance and insights.
• *Qualifications and Experience:**
• Minimum 2-3 years of hands-on PPC campaign management experience.
• Platforms Expertise in Google Ads, Meta Ads (Facebook & Instagram), and LinkedIn Ads.
• Proficiency in analytical tools such as Google Analytics, Google Tag Manager, and Facebook Pixel.
• Understanding of SEO & SEM, including keyword research and audience segmentation.
• Experience with technical skills like UTM tracking, conversion tracking, and remarketing strategies.

Join us in our team-oriented atmosphere that fosters personal and skilled growth for our employees through targeted training programs, attractive benefits, and perks. Grow your career with exciting opportunities in IT Careers in Amsterdam and beyond.