Fynd is an AI-native unified commerce platform backed by Reliance Retail, one of the world's largest retail conglomerates. Our platform powers end-to-end retail operations including OMS, WMS, Storefront, Clienteling, and AI-driven tools for brands and retailers globally. We recently registered our UK entity and are building our founding London team, supported by strategic partners including HSBC Innovation Banking and London & Partners.

The Role

This is a full-cycle contract sales position for an initial term of 12 months. There is no SDR or BDR underneath you. You will generate your own pipeline, run your own demos, negotiate commercial terms, and close new business. You will be selling directly to Heads of Ecommerce, Commerce Directors, CTOs, COOs, and occasionally CEOs at mid-market and enterprise UK retailers. This is not a passive role. You will pick up the phone, book your own meetings, and close business without waiting for inbound leads to arrive.

What You Will Do

• Prospect outbound across UK mid-market and enterprise retail accounts via cold calls, email, and LinkedIn.
• Run the full sales cycle from first outreach through discovery, demo, negotiation, and close.
• Build and maintain a forecast-ready pipeline inside HubSpot CRM with accurate deal stages and activity logs.
• Qualify accounts against a structured ICP framework covering tech stack, revenue band, SKU volume, and fulfilment model.
• Collaborate with the UK Sales Director and founding team on account mapping and warm intros through our partners.
• Run platform demos tailored to each retailer's operational pain points across the core commerce stack.
• Negotiate SaaS licence fees, GMV-based pricing, and implementation cost structures.
• Feed customer problems and market insight directly to product and engineering.
• Represent Fynd at UK retail events, industry conferences, and partner roundtables.
• Consistently hit and exceed quarterly new ARR targets throughout the contract term.

What We Are Looking For

Essential

• 5 to 8 years of B2B SaaS sales experience with at least 2 years in a commerce platform, OMS, WMS, or headless tech vendor.
• Proven track record of outbound prospecting and closing new business on your own. You know what a cold start looks like.
• Active outbound calling as a core part of your sales motion. The phone is a first-line tool, not a last resort.
• Hands-on CRM experience (HubSpot preferred) and fluency with sales engagement platforms such as Apollo, Lemlist, or similar.
• Strong commercial instinct including ability to navigate deal structures, pricing conversations, and multi-stakeholder buying committees.
• Based in or near London. Hybrid working model (client-first); in-office when the founding team is in the UK.
• Full right to work in the UK.

Desirable

• Direct experience at BigCommerce, Shopify Plus, Commercetools, VTEX, Centra, or a comparable unified commerce platform.
• Strong understanding of the UK retail landscape and challenges facing mid-market omnichannel retailers.
• Knowledge of composable commerce, headless architecture, or API-first retail platform design.
• Track record of selling into IT, digital, or ecommerce leadership teams within retail organisations.

Join us to be part of a dynamic environment where your ideas make an impact!