Role Overview
Deconstruct is hiring a mid-level Growth & Revenue. This is a full-time role in IN. Full responsibilities, required qualifications, and the apply link are listed in the description below.
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Job Description
Important Note (Please Read Before Applying):
We’re specifically looking for candidates with hands-on experience in D2C and Performance Marketing. Please apply only if you meet the following criteria:
- Have directly managed and scaled a D2C (Shopify or similar) business
- Have driven growth from 0→1 and/or 1→10 stage in a D2C brand
- Strong, hands-on experience in Meta Ads and Google Ads (not just agency/vendor management)
- Have owned end-to-end funnels – from acquisition to retention (CAC, ROAS, LTV, etc.)
- Comfortable working in a high-ownership, fast-paced startup environment
- Preferably from consumer brands (beauty, skincare, lifestyle, FMCG, etc.)
Applications that do not meet the above criteria may not be considered.
Job Description
Job Title: Senior Manager – D2C
Location: HSR Layout, Bangalore
Experience: 5–8 years
Employment Type: Full-time
Role Overview:
We’re looking for a strategic and execution-focused Senior Manager – D2C to lead end-to-end growth across our D2C channel. This role will own both e-commerce operations and performance marketing, driving customer acquisition, retention, and revenue.
You will be responsible for managing website performance, paid media, data analytics, and customer lifecycle while ensuring a seamless, high-converting user journey. The ideal candidate combines strong analytical thinking with creativity and a deep understanding of consumer behavior.
Key Responsibilities:
1. D2C Website & Operations
- Manage end-to-end Shopify operations including product listings, collections, pricing, and offers
- Oversee order fulfillment, inventory sync, RTO reduction, and operational efficiency
- Ensure smooth website functionality, UX, and conversion optimization
2. Performance Marketing & Acquisition
- Own and scale paid acquisition across Meta (Facebook, Instagram) and Google (Search, Display, YouTube, Shopping)
- Build and execute full-funnel strategies (prospecting, retargeting, retention)
- Manage budgets, CAC, ROAS, and revenue targets aligned with business goals
3. Campaign Execution & Optimization
- Launch, monitor, and optimize campaigns for performance and scale
- Run A/B tests across ads, audiences, creatives, and landing pages
- Continuously improve targeting, bidding strategies, and funnel performance
4. Data, Analytics & Reporting
- Track key D2C and marketing metrics (traffic, CVR, CAC, ROAS, LTV, AOV)
- Build dashboards and share daily/weekly performance insights
- Ensure accurate tracking via GA4, pixels, and conversion APIs
- Drive data-backed decision-making across teams
5. Customer Experience & Retention
- Optimize on-site journey and checkout funnel to reduce drop-offs
- Work closely with CRM to execute retention strategies (WhatsApp, Email, SMS)
- Improve repeat purchase rate and customer lifetime value
6. Creative & Cross-functional Collaboration
- Partner with creative, tech, and marketing teams for high-impact campaigns
- Provide data-backed briefs for ad creatives, landing pages, and PDPs
- Ensure brand consistency and conversion-focused communication
7. Growth & Strategy
- Drive revenue through pricing strategies, bundling, and offer planning
- Identify new growth levers, channels, and experimentation opportunities
- Benchmark competitors and stay updated with market trends
What We’re Looking For:
- 5–8 years of experience in D2C/e-commerce + performance marketing
- Strong hands-on experience with Meta Ads and Google Ads
- Deep understanding of metrics like CAC, ROAS, LTV, MER, and AOV
- Experience with Shopify, GA4, Google Tag Manager, and CRM tools (Klaviyo or similar)
- Strong analytical, problem-solving, and decision-making skills
- Ability to balance data with creativity and consumer understanding
Preferred (Good to Have):
- Experience in beauty, skincare, or consumer brands
- Exposure to app marketing, marketplaces, or omnichannel growth
- Experience leading teams or managing cross-functional stakeholders
What We Offer
- Competitive salary and benefits
- High ownership and fast growth environment
- Opportunity to build and scale a high-impact D2C + growth function
Frequently Asked Questions
How do I apply for the Growth & Revenue position at Deconstruct?
Use the Apply button above to submit your application directly to Deconstruct. Most applications take less than 5 minutes if your resume and contact details are ready, and you'll be routed to the employer's official application system to finish.
Where is the Growth & Revenue position at Deconstruct located?
This position is based in IN. Deconstruct has not indicated remote or hybrid options for this role, so candidates should plan for on-site work.
What does a Growth & Revenue at Deconstruct earn?
Deconstruct has not disclosed a salary range in this posting. Many employers share specifics later in the interview process; you can also ask during a recruiter screen if compensation transparency is important to you.
When was the Growth & Revenue role at Deconstruct posted?
This role was posted on April 23, 2026 (60 days ago). It's still listed as actively hiring; we re-confirm openings against the source system multiple times per day and remove closed roles.
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