Job Summary

We are seeking a creative and strategic Social Media Manager / Content Creator to elevate our brand’s online presence. This role involves developing engaging content across various digital platforms, optimizing campaigns for maximum reach, and analyzing performance metrics to refine our marketing strategies. The ideal candidate will have a passion for digital marketing, strong graphic design skills, and experience with e-commerce and SEO to drive brand growth and customer engagement.

Responsibilities

• Develop and execute comprehensive social media strategies across platforms such as Facebook, Instagram, Twitter, and LinkedIn.
• Create high-quality visual content using Adobe Photoshop, Adobe Illustrator, and Adobe Creative Suite to align with brand standards.
• Manage content calendars and schedule posts using tools like Hootsuite and Buffer (application).
• Conduct keyword research and optimize content for SEO to improve organic reach and visibility.
• Implement Facebook Advertising campaigns to target specific audiences and increase engagement.
• Monitor social media trends, analyze performance metrics using Google Analytics, and generate reports to inform future campaigns.
• Collaborate with the marketing team to develop digital marketing initiatives that support e-commerce goals.
• Proofread all content for accuracy, clarity, and brand consistency before publishing.
• Engage with followers, respond to comments/messages promptly, and foster a positive online community.

Skills

• Proven experience in social media management and content creation within the digital marketing or e-commerce space.
• Strong graphic design skills with proficiency in Adobe Photoshop, Adobe Illustrator, and Adobe Creative Suite.
• Knowledge of SEO best practices and keyword research techniques to enhance content visibility.
• Familiarity with social media management tools such as Hootsuite and Buffer (application).
• Experience running Facebook Advertising campaigns with measurable results.
• Analytical skills using Google Analytics to track campaign performance and optimize strategies accordingly.
• Excellent proofreading skills ensuring all content is polished and on-brand.
• Ability to think creatively while maintaining a strategic approach to digital marketing efforts. This position offers an exciting opportunity for a passionate digital marketing professional eager to make a significant impact through innovative social media strategies and compelling content creation.

Pay: $17.75-$33.11 per hour

Benefits

• Casual dress
• Company events
• Flexible schedule
• Work from home

Work Location: Remote