Admission Counselor

Crimson World School, Rudrapur is seeking a proactive and persuasive Marketing & Admission Counsellor to join our team. The ideal candidate will be responsible for driving student enrolment through effective lead follow-ups, providing guidance to prospective parents, and achieving admission targets. This role plays a key part in supporting the school’s growth and delivering a positive admission experience.

KEY RESULT AREAS:

● Handle all inbound admissions inquiries via calls, set up appointments for School visit and conduct and counselling for prospective parents and students.

● Qualify leads via cold calling, WhatsApp and email communications and convert leads to walk-ins and enrolments via meaningful follow ups and engagement plan as guided by Sales head.

● Handle end to end operations related to admissions process- from application submission, assessment, document collections, academic interactions and payment.

● Review and evaluate applications to ensure completeness and adherence to admission criteria.

● Keep abreast about all USPs and initiatives at school level to showcase to the prospective parents.

● Ideate to generate leads through referrals, community, pre-school and corporate outreach.

● Plan marketing budget, execute marketing activities to generate leads, increase brand awareness.

● Participate in lead generation events inside and outside the school.

● Manage the admissions process, including prospecting, cold calling, qualifying leads, generating proposals, negotiating, and closing.

● Generate and analyse reports to track lead progress and provide insights.

● Report key metrics weekly, including campaign performance analysis.

● Support marketing initiatives as required by management.

● Resolve admission-related issues in consultation with the Sales Head.

● Accurately maintain and update student data on CRM and ERP.

● Maintain confidentiality of all data.

EDUCATION: Bachelors degree in Marketing, Business Administration, or a related field. MBA preferred.

EXPERIENCE: Minimum 1 Year of experience in school admissions and counselling, preferably in a CBSE or international school setting.

SKILLSET:

● Excellent communication and interpersonal skills.

● Strong persuasive and negotiation abilities.

● Good organizational and data management skills.

● Goal-oriented and comfortable working with targets.

Job Type: Permanent

Pay: ₹15,000.00 - ₹30,000.00 per month

Benefits

• Health insurance
• Provident Fund

Work Location: In person