Public Relations Account Director

Account Director – Healthcare PR (Bengaluru)

Position: Account Director – Healthcare PR

Location: Bengaluru

Experience: 10–14 Years

Industry: Public Relations

About the Role

We are looking for an accomplished and strategic Account Director – Healthcare PR to lead and grow our healthcare communications practice in Bengaluru. The ideal candidate will possess deep expertise in healthcare, pharma, med-tech, hospitals, diagnostics, wellness, and health-tech communications, along with a strong understanding of the media landscape, stakeholder engagement, reputation management, and integrated communications.

This role requires a client-focused leader who can drive business growth, mentor teams, build high-impact communication strategies, and deliver exceptional results for some of the most respected healthcare brands.

Key Responsibilities

Client Leadership & Strategic Counsel

• Serve as the primary strategic advisor for healthcare clients.
• Develop and execute comprehensive communication strategies aligned with client business objectives.
• Provide senior-level counsel on reputation management, crisis communications, corporate positioning, thought leadership, and stakeholder engagement.
• Build and maintain strong relationships with CXOs, corporate affairs teams, medical leaders, and key stakeholders.

Media Relations & Influencer Engagement

• Leverage strong relationships with healthcare, business, and mainstream media.
• Drive proactive media outreach, story development, and executive profiling.
• Identify opportunities for thought leadership, expert commentary, and industry visibility.
• Manage healthcare influencers, medical experts, and advocacy groups where relevant.

Team Leadership

• Lead, mentor, and inspire a high-performing account team.
• Ensure quality control across all communication materials, media interactions, and client deliverables.
• Foster a culture of collaboration, innovation, and excellence.

Business Development

• Identify opportunities for account growth and new business acquisition.
• Lead pitches, proposal development, and client presentations.
• Contribute to revenue growth and achievement of business targets.
• Build strong relationships within the healthcare ecosystem.

Campaign Management

• Oversee integrated campaigns across earned, owned, and digital media.
• Drive product launches, awareness initiatives, advocacy campaigns, corporate announcements, and executive visibility programs.
• Monitor campaign performance and provide strategic recommendations for optimization.

Crisis & Reputation Management

• Advise clients on sensitive issues and crisis situations.
• Develop crisis communication frameworks and response strategies.
• Support leadership teams during high-stakes communication scenarios.

Desired Candidate Profile

Essential Qualifications

• Bachelor's or Master's degree in Communications, Journalism, Public Relations, Life Sciences, Pharmacy, Healthcare Management, or a related field.
• 10–14 years of experience in Public Relations and Corporate Communications.
• Significant experience handling healthcare, pharma, hospital, diagnostics, med-tech, or health-tech clients.
• Proven success in leading large accounts and managing senior client stakeholders.

Key Skills

• Strong healthcare industry knowledge.
• Excellent media relations across healthcare and business media.
• Strategic communication planning.
• Crisis communication expertise.
• Business development and pitch management.
• Exceptional presentation and client management skills.
• Strong leadership and people management capabilities.
• Integrated communications and digital understanding.

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