Email Marketing (Mailchimp + Shopify) – Beauty / Wellness Brand Launch
careersprintRole Overview
careersprint is hiring a mid-level Email Marketing (Mailchimp + Shopify) – Beauty / Wellness Brand Launch. This is a full-time remote role, with the team based in Remote. Part of careersprint's Lifecycle hiring, posted yesterday. Full responsibilities, required qualifications, and the apply link are listed in the description below.
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Job Description
# Email Marketing Manager (Contract/Freelance) ## Company Fruit of the Earth is a 40+ year heritage wellness, skincare, aloe, and sun care company preparing for a major digital transformation and multi-brand launch. We are launching
- New Shopify website
- Amazon Storefront
- TikTok Shop
- New product lines including skincare, wellness, and sun care brands We are seeking an experienced Email Marketing Manager to build, launch, and manage our email marketing program. --- ## Project Overview Our email database has not been actively marketed to in several years. We are looking for a specialist who can 1. Audit and reactivate our email database 2. Improve email deliverability 3. Build automated email flows 4. Create ongoing email campaigns 5. Support our September 2026 digital launch This role may evolve into an ongoing monthly engagement. --- ## Responsibilities ### Email Account Audit
- Review existing Mailchimp account
- Audit current database health
- Review list quality and subscriber status
- Analyze deliverability risks
- Recommend best practices for reactivation ### List Cleanup & Segmentation
- Remove invalid subscribers
- Suppress inactive contacts when appropriate
- Create audience segments
- Establish engagement-based segmentation
- Develop a re-engagement strategy ### Deliverability Management
- Verify SPF, DKIM, and DMARC records
- Improve sender reputation
- Develop email warm-up strategy
- Monitor bounce rates and spam complaints
- Ensure best practices are followed ### Email Design & Development Create
- Master branded email template
- Newsletter template
- Product launch template
- Promotional template
- Educational content template Maintain brand consistency across all campaigns. ### Automation Development Build and launch
- Welcome Series (3–5 emails)
- New Subscriber Flow
- Re-engagement Flow
- Product Education Flow
- Launch Announcement Flow Future experience with Shopify automations is preferred. ### Campaign Management Develop and execute June–July
- Two email campaigns per month August
- Weekly teaser campaigns September
- Launch campaign sequence Content themes may include
- Brand heritage
- Aloe expertise
- Wellness education
- Product education
- Behind-the-scenes content
- New product launches
- Company announcements ### Reporting & Analytics Provide monthly reporting including
- Open rates
- Click-through rates
- Deliverability metrics
- Subscriber growth
- List health
- Campaign recommendations --- ## Preferred Qualifications Required
- Mailchimp expertise
- Email automation experience
- Audience segmentation experience
- Email deliverability knowledge
- E-commerce email marketing experience Preferred
- Shopify experience
- Beauty, skincare, wellness, or CPG experience
- Amazon experience
- TikTok Shop experience
- Experience reactivating dormant subscriber databases --- ## Deliverables The selected candidate will be responsible for delivering
- Complete Mailchimp audit
- Database cleanup strategy
- Audience segmentation plan
- Branded email template system
- Welcome email automation
- Re-engagement automation
- Campaign calendar through September 2026
- Monthly reporting dashboard --- ## To Apply Please include 1. Relevant experience 2. Examples of email campaigns you have created 3. Experience reactivating dormant email lists 4. Estimated one-time setup fee 5. Estimated monthly management fee 6. Case studies or results achieved for previous clients 7. Experience in beauty, wellness, skincare, personal care, or consumer packaged goods brands Please include the word "ALOE" at the beginning of your application so we know you have read the entire posting. Apply tot his job Apply To this Job
Frequently Asked Questions
How do I apply for the Email Marketing (Mailchimp + Shopify) – Beauty / Wellness Brand Launch position at careersprint?
Use the Apply button above to submit your application directly to careersprint. Most applications take less than 5 minutes if your resume and contact details are ready, and you'll be routed to the employer's official application system to finish.
Is the Email Marketing (Mailchimp + Shopify) – Beauty / Wellness Brand Launch role at careersprint remote?
Yes. This is a remote role. The team is based in Remote, but the position itself does not require relocating to that office.
What does a Email Marketing (Mailchimp + Shopify) – Beauty / Wellness Brand Launch at careersprint earn?
careersprint has not disclosed a salary range in this posting. Many employers share specifics later in the interview process; you can also ask during a recruiter screen if compensation transparency is important to you.
When was the Email Marketing (Mailchimp + Shopify) – Beauty / Wellness Brand Launch role at careersprint posted?
This role was posted on June 14, 2026 (yesterday). It's still listed as actively hiring; we re-confirm openings against the source system multiple times per day and remove closed roles.
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