Role Overview
Bluewater Media is hiring a mid-level Brand Strategist. This is a full-time role in Clearwater. Part of Bluewater Media's Performance Marketing hiring. The posted range is $55k to $70k. Full responsibilities, required qualifications, and the apply link are listed in the description below.
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Job Description
About the Role
We are seeking a strategic thinker with a passion for building brands that drive measurable business outcomes. The Brand Strategist will play a key role in developing insight-driven strategies that inform creative, media, and messaging across integrated marketing campaigns. This role bridges data, consumer behavior, and storytelling to deliver impactful, performance-oriented brand solutions.
Key Responsibilities
- Develop brand and communications strategies grounded in data, insights, and market analysis
- Lead audience segmentation, persona development, and customer journey mapping
- Translate business objectives into clear, actionable creative briefs
- Partner with creative, media, and analytics teams to ensure strategic alignment across campaigns
- Conduct competitive analysis, market research, and trend identification
- Synthesize data and insights into compelling narratives and client presentations
- Support campaign planning, messaging frameworks, and go-to-market strategies
- Monitor campaign performance and optimize strategy based on results
Qualifications
- Bachelor’s Degree in Marketing, Advertising, Communications, or related field
- 2-5+ years of experience in brand strategy, account planning, or related role (direct marketing agency experience preferred)
- Strong understanding of consumer behavior, brand positioning, and integrated marketing
- Experience working across digital, media, and performance marketing channels
- Excellent analytical, storytelling, and presentation skills
- Ability to translate complex data into clear, actionable insights
- Collaborative mindset with experience working cross-functionally
Preferred Experience
- Experience in direct-to-consumer or performance-driven marketing environments
- Familiarity with tools such as Google Analytics, audience research platforms, and CRM data
What Success Looks Like
- Development of clear, differentiated brand strategies that drive measurable growth
- Strong partnership with creative and media teams resulting in cohesive, high-performing campaigns
- Ability to influence clients and internal stakeholders through insight-driven thinking
- Consistent delivery of strategic work that leads to improved campaign performance and business outcomes
Why Join Us
- Opportunity to work on high-impact, performance-driven campaigns
- Collaborative, fast-paced agency environment
- Direct exposure to senior leadership and clients
- Growth opportunities within a leading marketing and advertising organization
Frequently Asked Questions
How do I apply for the Brand Strategist position at Bluewater Media?
Use the Apply button above to submit your application directly to Bluewater Media. Most applications take less than 5 minutes if your resume and contact details are ready, and you'll be routed to the employer's official application system to finish.
Where is the Brand Strategist position at Bluewater Media located?
This position is based in Clearwater. Bluewater Media has not indicated remote or hybrid options for this role, so candidates should plan for on-site work.
How much does the Brand Strategist role at Bluewater Media pay?
Bluewater Media has posted a compensation range of $55k to $70k for this position. Final offers typically vary based on candidate experience, location, and internal salary bands.
When was the Brand Strategist role at Bluewater Media posted?
This role was posted on April 9, 2026 (70 days ago). It's still listed as actively hiring; we re-confirm openings against the source system multiple times per day and remove closed roles.
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