As a Manager Marketing (New Business) at Apollo Tyres Ltd in Gurgaon, you will be responsible for leading the brand growth of Nutriburst across India and the UK. Your role will involve developing and executing an integrated marketing strategy, maintaining brand consistency, and identifying growth opportunities. You will also be leading the digital strategy, overseeing retail pharmacy marketing, creative development, events activations, and team leadership.

• *Key Responsibilities:**
• **Brand Strategy:**
• Develop and execute an integrated marketing strategy for India and the UK.
• Maintain brand consistency across all platforms.
• Identify and capitalize on growth opportunities.
• **Digital Ecosystem Leadership:**
• Lead end-to-end digital strategy including performance marketing, social media, influencer programs, and CRM.
• Use data-driven insights to optimize spend and improve customer acquisition.
• Oversee creation of platform-native content.
• **Retail Pharmacy Marketing:**
• Design and execute in-store marketing strategies.
• Oversee POSM design, product displays, and visual merchandising.
• Collaborate with retail partners for co-branded activations.
• **Content Creative Excellence:**
• Oversee creative development for campaigns across various touchpoints.
• Manage influencer and content creator collaborations.
• **Events Activations:**
• Plan and execute trade shows, exhibitions, and experiential activations.
• Integrate online-to-offline strategies for consumer journeys.
• **Team Leadership:**
• Manage and mentor a team of designers and social media managers.
• Foster a high-performance and collaborative team culture.
• Partner with cross-functional teams and agencies.
• *Qualifications Required:**
• **Skills:**
• Strategic thinker with creative and commercial balance.
• Excellent leadership, communication, and stakeholder management skills.
• Strong analytical mindset with hands-on execution ability.
• Ability to manage multiple priorities in a fast-paced environment.
• Entrepreneurial, adaptable, and passionate about health and wellness.
• **Relevant Experience:**
• 8-12 years of marketing experience with at least 5 years in a leadership role.
• Proven success in health, wellness, nutraceuticals, FMCG, or premium lifestyle brands.
• Deep understanding of digital marketing ecosystems and offline retail/pharmacy marketing.
• Strong track record in integrated marketing campaigns.
• Experience managing multi-country brand strategies.
• **Education Qualification(s):**
• MBA in Marketing from Tier 1 or Tier 2 institutes preferred.

In conclusion, as the Manager Marketing (New Business) at Apollo Tyres Ltd, you will play a crucial role in driving the growth and engagement of Nutriburst across India and the UK. Your expertise in marketing, leadership, and strategic thinking will be essential in achieving market growth, customer engagement, and category leadership. As a Manager Marketing (New Business) at Apollo Tyres Ltd in Gurgaon, you will be responsible for leading the brand growth of Nutriburst across India and the UK. Your role will involve developing and executing an integrated marketing strategy, maintaining brand consistency, and identifying growth opportunities. You will also be leading the digital strategy, overseeing retail pharmacy marketing, creative development, events activations, and team leadership.

• *Key Responsibilities:**
• **Brand Strategy:**
• Develop and execute an integrated marketing strategy for India and the UK.
• Maintain brand consistency across all platforms.
• Identify and capitalize on growth opportunities.
• **Digital Ecosystem Leadership:**
• Lead end-to-end digital strategy including performance marketing, social media, influencer programs, and CRM.
• Use data-driven insights to optimize spend and improve customer acquisition.
• Oversee creation of platform-native content.
• **Retail Pharmacy Marketing:**
• Design and execute in-store marketing strategies.
• Oversee POSM design, product displays, and visual merchandising.
• Collaborate with retail partners for co-branded activations.
• **Content Creative Excellence:**
• Oversee creative development for campaigns across various touchpoints.
• Manage influencer and content creator collaborations.
• **Events Activations:**
• Plan and execute trade shows, exhibitions, and experiential activations.
• Integrate online-to-offline strategies for consumer journeys.
• **Team Leadership:**
• Manage and mentor a team of designers and social media managers.
• Foster a high-performance and collaborative team culture.
• Partner with cross-functional teams and agencies.
• *Qualifications Required:**
• **Skills:**
• Strategic thinker with creative and commercial balance.
• Excellent leadership, communication, and stakeholder management skills.
• Strong analytical mindset with hands-on execution ability.
• Ability to manage multip