Conversion Rate Optimization Expert

AnalyticsLiv

Website: analyticsliv.com

Job details:

CRO Expert

Location: Prahaladnagar, Ahmedabad (WFO)

Experience: 2 to 5 years

Description

We are a Google Partner Agency & Google Tag Manager Certified Partner that believes that when the right set of people forms a team they can achieve formidable things. India's Digital industry is going to grow 10-fold in the next 5 years and we intend to play a strong role in that growth. If you think you have the potential to pace up with a fast growth process driven organization, we are waiting to hear from you.

Key Responsibilities

• Plan, design, and execute A/B tests and multivariate experiments to improve website and landing page performance.
• Conduct data analysis, user behavior research, and funnel analysis to uncover conversion barriers and growth opportunities.
• Utilize heatmaps, user session recordings, and clickstream analysis to identify pain points and optimize UX/UI flows.
• Collaborate with design, marketing, and development teams to implement CRO strategies that align with business objectives.
• Collaborate with design, marketing, and development teams to implement CRO strategies that align with business objectives.
• Develop clear hypotheses for tests and present data-driven recommendations for continuous improvement.
• Stay updated on industry best practices, UX trends, and CRO methodologies to ensure innovative and effective optimization strategies.
• Prepare and share performance reports highlighting insights, test results, and actionable recommendations.

Key Skills & Qualifications

• Proven experience as a CRO Specialist / CRO Expert in a digital marketing, SaaS, or e-commerce environment.
• Strong expertise in Conversion Rate Optimization, A/B testing, and multivariate testing methodologies.
• Solid understanding of UX/UI principles and ability to translate insights into practical design improvements.
• Proficiency in Google Analytics and CRO tools (Optimizely, VWO, Hotjar, Mixpanel, or similar platforms).
• Strong data analysis skills with the ability to interpret complex data and translate findings into actionable insights.
• Deep understanding of user behavior, digital marketing, and web analytics.
• Excellent communication and collaboration skills to work across teams
• Self-motivated, detail-oriented, and passionate about driving measurable growth.

Preferred Qualifications

• Experience in funnel optimization and lead generation campaigns.
• Familiarity with HTML, CSS, and JavaScript (for test implementation and troubleshooting).
• Background in e-commerce, SaaS, or performance-driven marketing environments.

Perks of Permanent Employment

• 5 days working
• Flexible working hours
• Mediclaim for Family
• Maternity Leave benefits
• Paternity Leave benefits
• Birthday Leave benefits
• We provide Bereavement Leave
• Yearly Performance Incentives

Click on Apply to know more.