Trade Marketing Manager (Temp)

Job Description Are you someone who loves developing, leading and driving highly impactful omnichannel retail programs? Who loves to flex your creativity and event planning skills? Join LEGO® Canada as a Trade Marketing Manager! Trade Marketing plays a vital role, where focus will be to continuously improve the LEGO brand presence and campaign execution across trade through excellence in in-store planning, execution and tracking in alignment with the annual marketing priorities. NOTE: This is a temporary role and expected to end after 18 months, depending on business need. Core Responsibilities Use data and insights to develop strategic business plan proposals and present recommendations to business leaders and retail partners at key selling-in and collaboration meetings throughout the year. Recommend overall shopper objectives and strategies for select key accounts, collaborating closely with the Americas Regional Retail team to determine alliances and efficiencies. Collaborate with Account Teams, and agency partners to drive an audience-first approach to engage adults, parents, gift givers and shoppers as well as consumers in master brand and key theme activations. Collaborates with Sales, Brand Marketing, and Partners (as vital) on strategies, selling-in and activation of shopper advised campaigns tied to occasions or key tentpole priorities. Establish key measures of success at outset and complete after action reviews to assess delivery against objectives and metrics. Share results both locally and regionally, and ensure learning is implemented in future projects. Do your part in our team succeeding The team is split into pillars, Brand Marketing, Trade Marketing, Brand Relations, Marketing Performance & Planning. This position falls within the Trade Marketing area and is a full-time position. The role reports into the Head of Marketing and has no direct reports. The successful candidate will be accountable for retail planning and activation at select accounts, in partnership with the Key Account Managers. Do you have what it takes! Equivalent work experience. Proven experience 7+ years in consumer product retail and/or events marketing or related field Consistent track record in marketing development and activation to drive demand, with examples provided. Experience/track record briefing and evaluating creative solutions Agency experience and/or agency leadership skills. Strong understanding and known to work with digital commerce and market executions Exhibits outstanding business insight, negotiation skills, team orientation, leadership, strong communication skills and analytical capabilities Experienced in planning, with strong organizational and execution abilities. Self-motivated, with an ability to collaborate, while growing in a team setting Excellent teammate, able to work independently, collaboratively and cross-functionally in a fast-paced environment Strong ability to quickly adapt to any expected and/or unexpected change within the working environment A simplistic & effective work approach. You love exploring new ideas, trends and possibilities and bring them to life in creative and innovative ways. Ability to prioritize and manage multiple demands Relocation There is no relocation budget for this role. Hybrid working model Our workplace enables our LEGO colleagues to be and do their best at work. Introducing a flexible way of working is a great example of how we live up to our ambition. This 3 day in the office hybrid model will exemplify our People Promise by embracing the different life situations of our colleagues. #LI-LW2 #LI-Hybrid Compensation The annual base salary for this position has a range from $133,819.00 - $183,819.00 based on anticipated responsibilities, market benchmarks, and organizational set-up. The LEGO Group carefully considers a wide range of compensation factors, including but not limited to prior experience, skills, expertise, location, internal equity, and other considerations permitted by law when determining the salary. A bonus scheme with a target Bonus of 0% of the annual base salary is in place for this position as well as a standard benefit package .The comprehensive remuneration details, incl. benefits, will be communicated upon finalization of the employment offer. Applications are reviewed on an ongoing basis. However, please note we do amend or withdraw our jobs and reserve the right to do so at any time, including prior to any advertised closing date. So, if you're interested in this role we encourage you to apply as soon as possible. What’s in it for you? Here are some of what to expect: Family Care Leave – We offer enhanced paid leave options for those important times. Insurances – All colleagues are covered by our life and disability insurance which provides protection and peace of mind. Wellbeing – We want our people to feel well and thrive. We offer resources and benefits to nurture physical and mental wellbeing along with opportunities to build community and inspire creativity. Colleague Discount – We know you'll love to build so from day 1 you will qualify for our generous colleague discount. Bonus – We do our best work to succeed together. When goals are reached and if eligible, you'll be rewarded through our bonus scheme. Your workplace – When you join the team you'll be assigned a primary workplace location i.e. one of our Offices, stores or factories. Our hybrid work policy means an average of 3 days per week in the office. The hiring team will discuss the policy and role eligibility with you during the recruitment process. Children are our role models. Their curiosity, creativity and imagination inspire everything we do. We strive to create a diverse, dynamic and inclusive culture of play at the LEGO Group, where everyone feels safe, valued and they belong. The LEGO Group is highly committed to equal employment opportunity and equal pay and seeks to encourage applicants from all backgrounds (eg. sex, gender identity or expression, race/ethnicity, national origin, sexual orientation, disability, age and religion) to apply for roles in our team. The LEGO Group is fully committed to Children’s Rights and Child Wellbeing across the globe. Candidates offered positions with high engagement with children are required to take part in Child Safeguarding Background Screening, as a condition of the offer. Thank you for sharing our global commitment to Children’s Rights. Just imagine building your dream career. Then make it real. Join the LEGO® team today. Children are our role models. Their curiosity, creativity and imagination inspire everything we do. Our founder Ole Kirk Kristiansen made his first wooden toy in 1932. He persevered against the odds until his business was a success. Constantly innovating, never compromising. Building, rebuilding, and striving for the best. It is this resilience and permanent sense of renewal that drives us forward. We are never still. We will always be creating, inventing, and having fun. Build your career brick by brick and play your part in continuing our mission to “inspire and develop the builders of tomorrow”.