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Content Strategy Associate

Xometry
Full Timejunior
Denver, CO$60k – $70kPosted 7 weeks ago

Job Description

<div class="content-intro"><p><span style="font-size: 10pt; font-family: arial, helvetica, sans-serif;">Xometry (NASDAQ: XMTR) powers the industries of today and tomorrow by connecting the people with big ideas to the manufacturers who can bring them to life. Xometry’s digital marketplace gives manufacturers the critical resources they need to grow their business while also making it easy for buyers at Fortune 1000 companies to tap into global manufacturing capacity.</span></p></div><p></p> <p><span style="font-family: arial, helvetica, sans-serif; font-size: 10pt;">The&nbsp;<strong>Content Strategy Associate</strong> supports the development and execution of content marketing strategies that align with client goals—primarily in B2B and industrial sectors. This role focuses on developing and executing content strategies with support from Specialists and Managers as needed. Associates collaborate closely with SEO, Client Services, and vendors to ensure content meets strategic goals, drives measurable results, and aligns with brand voice. Besides, they are expected to manage projects independently and contribute to the continuous improvement of client programs, as well as learning to use AI tools, SEO best practices, and analytics platforms to assist in content planning, review, and optimization.</span></p> <p><span style="font-family: arial, helvetica, sans-serif; font-size: 10pt;"><strong>What you'll be doing:&nbsp;</strong></span></p> <ul> <li style="font-family: arial, helvetica, sans-serif; font-size: 10pt;"><span style="font-family: arial, helvetica, sans-serif; font-size: 10pt;">Fully own the content strategy for assigned client accounts, developing content outlines using AI tools and SEO insights, ensuring alignment with client strategy, brand voice, and keyword priorities.</span></li> <li style="font-family: arial, helvetica, sans-serif; font-size: 10pt;"><span style="font-family: arial, helvetica, sans-serif; font-size: 10pt;">Conduct basic keyword research and gather reference materials for vendor use.</span></li> <li style="font-family: arial, helvetica, sans-serif; font-size: 10pt;"><span style="font-family: arial, helvetica, sans-serif; font-size: 10pt;">Review vendor drafts for grammar, formatting, brand consistency, SEO best practices, and strategic alignment. Applying edits yourself and providing clear, actionable feedback to vendors.</span></li> <li style="font-family: arial, helvetica, sans-serif; font-size: 10pt;"><span style="font-family: arial, helvetica, sans-serif; font-size: 10pt;">Collect and organize performance data from analytics tools (e.g., SEMrush, Google Analytics) for team review.</span></li> <li style="font-family: arial, helvetica, sans-serif; font-size: 10pt;"><span style="font-family: arial, helvetica, sans-serif; font-size: 10pt;">Document project details, maintain status updates, and ensure deliverables are submitted on time.</span></li> <li style="font-family: arial, helvetica, sans-serif; font-size: 10pt;"><span style="font-family: arial, helvetica, sans-serif; font-size: 10pt;">Participate in internal meetings to understand strategy direction and process.</span></li> <li style="font-family: arial, helvetica, sans-serif; font-size: 10pt;"><span style="font-family: arial, helvetica, sans-serif; font-size: 10pt;">Build foundational skills in B2B content marketing, SEO, and analytics through on-the-job learning.</span></li> <li style="font-family: arial, helvetica, sans-serif; font-size: 10pt;"><span style="font-family: arial, helvetica, sans-serif; font-size: 10pt;">Oversee content production timelines, ensuring all deliverables meet quality standards and deadlines.</span></li> </ul> <p><span style="font-family: arial, helvetica, sans-serif; font-size: 10pt;"><strong>What you bring to our team:</strong></span></p> <ul> <li style="font-family: arial, helvetica, sans-serif; font-size: 10pt;"><span style="font-family: arial, helvetica, sans-serif; font-size: 10pt;">2-4+ years of experience in content marketing, editorial strategy, or client-facing marketing roles (agency experience preferred)</span></li> <li style="font-family: arial, helvetica, sans-serif; font-size: 10pt;"><span style="font-family: arial, helvetica, sans-serif; font-size: 10pt;">Bachelor’s degree in Marketing, Communications, Journalism, or related field preferred.</span></li> <li style="font-family: arial, helvetica, sans-serif; font-size: 10pt;"><span style="font-family: arial, helvetica, sans-serif; font-size: 10pt;">Foundational understanding of content marketing principles, SEO, and digital channels.</span></li> <li style="font-family: arial, helvetica, sans-serif; font-size: 10pt;"><span style="font-family: arial, helvetica, sans-serif; font-size: 10pt;">Strong organizational skills and attention to detail.</span></li> <li style="font-family: arial, helvetica, sans-serif; font-size: 10pt;"><span style="font-family: arial, helvetica, sans-serif; font-size: 10pt;">Ability to follow standard operating procedures and independently manage multiple client accounts, balancing strategic priorities, deadlines, and cross-team collaboration while learning new tools and processes as needed.</span></li> <li style="font-family: arial, helvetica, sans-serif; font-size: 10pt;"><span style="font-family: arial, helvetica, sans-serif; font-size: 10pt;">Clear written and verbal communication skills.</span></li> <li style="font-family: arial, helvetica, sans-serif; font-size: 10pt;"><span style="font-family: arial, helvetica, sans-serif; font-size: 10pt;">Ability to manage multiple accounts and deadlines simultaneously</span></li> <li style="font-family: arial, helvetica, sans-serif; font-size: 10pt;"><span style="font-family: arial, helvetica, sans-serif; font-size: 10pt;">Experience working with content vendors or freelance writers</span></li> <li style="font-family: arial, helvetica, sans-serif; font-size: 10pt;"><span style="font-family: arial, helvetica, sans-serif; font-size: 10pt;">Comfort using or learning AI tools for content generation, ideation, and analysis</span></li> </ul> <p><span style="font-family: arial, helvetica, sans-serif; font-size: 10pt;"><strong>Nice-to-have experience:</strong></span></p> <ul> <li style="font-family: arial, helvetica, sans-serif; font-size: 10pt;"><span style="font-family: arial, helvetica, sans-serif; font-size: 10pt;">B2B and/or industrial/manufacturing industry knowledge&nbsp;</span></li> <li style="font-family: arial, helvetica, sans-serif; font-size: 10pt;"><span style="font-family: arial, helvetica, sans-serif; font-size: 10pt;">Experience using SEO tools (e.g.,&nbsp; SEMRush, Google Search Console), Data Studio reporting from Google, and/or A/B testing software</span></li> <li style="font-family: arial, helvetica, sans-serif; font-size: 10pt;"><span style="font-family: arial, helvetica, sans-serif; font-size: 10pt;">Experience using marketing automation platform tools (e.g., HubSpot, Salesforce Account Engagement, etc.)</span></li> <li style="font-family: arial, helvetica, sans-serif; font-size: 10pt;"><span style="font-family: arial, helvetica, sans-serif; font-size: 10pt;">Certifications: Hubspot (email, Inbound), Google Analytics, Google Ads, Asana, and/or project management&nbsp;</span></li> </ul> <p><span style="font-family: arial, helvetica, sans-serif; font-size: 10pt;">The estimated base salary range for new hires into this role is $60,000- $70,000 annually. We also offer a competitive benefits package, including 401(k) match, medical, dental and vision insurance; life and disability insurance; generous paid time off including vacation, sick leave, floating and fixed holidays, maternity and bonding leave; EAP, other wellbeing resources; and much more.</span></p> <p><span style="font-family: arial, helvetica, sans-serif; font-size: 10pt;">#LI-Hybrid</span></p> <p></p><div class="content-conclusion"><p><span style="font-size: 10pt; font-family: arial, helvetica, sans-serif;">Xometry is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran, or disability status.</span></p> <p><span style="font-family: arial, helvetica, sans-serif; font-size: 10pt;">For US based roles: Xometry participates in E-Verify and after a job offer is accepted, will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S.</span></p></div>

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